Digital PR & Entity Specialist: Google Knowledge Panel, Schema & Editorial Outreach

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TYPE OF WORK

Gig

SALARY

500-1000USD

HOURS PER WEEK

TBD

DATE UPDATED

Aug 29, 2026

JOB OVERVIEW

We are seeking an experienced Digital PR & SEO Specialist to execute a 2-phase online reputation management (ORM) and entity-building campaign for an executive, author, and business founder.

You must be skilled in both technical entity indexing (Wikidata/Schema) and professional media outreach to editorial desks.

Key Responsibilities:
Wikidata & Schema Architecture: Build a fully structured Wikidata item and generate custom Person and Organization JSON-LD schema code with sameAs array mappings for our primary domains.

High-DA Profile Setup: Create and optimize verified executive profile nodes on Crunchbase, Muck Rack, and related high-Domain Authority platforms.

Legal Editorial Outreach: Conduct professional outreach to target newsroom editors (e.g., FOX 9, MPR News) to submit certified court dismissal documents and request official Editor’s Notes or article updates.

Google Outdated Content Removal: Submit updated URLs to the Google Refresh Outdated Content Tool to force immediate removal of outdated search snippets.

Knowledge Panel Triggering: Guide the process to trigger, verify, and claim the official Google Knowledge Panel via Search Console.

Mandatory Qualification Requirements:
To be considered, you MUST provide proof of past performance in your application:

Proof Item 1: Links or IDs for at least 2 live Google Knowledge Panels or Wikidata items you personally created and had approved.

SKILL REQUIREMENT
Local SEO SEO Analysis Brand Analysis
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