Paid Ads +Content Manager — YouTube, Facebook/IG & TikTok

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: TYPE OF WORK

Part Time

: SALARY

20,000 PHP per month

: HOURS PER WEEK

25

: DATE UPDATED

Aug 26, 2026

JOB OVERVIEW

We are hiring an experienced Paid Ads + Meta Content Manager to manage advertising and Facebook/Meta posting for (3) separate companies/brands each month.

This is a long-term remote role for someone who is highly organized, analytical, fast, and genuinely strong in paid acquisition.

YouTube Ads is the MOST IMPORTANT skill.

We do not want someone who only knows Meta Ads and says they can also run Google/YouTube.

You should have real direct-response experience across:

YouTube Ads

Facebook & Instagram Ads
TikTok Ads

Facebook / Meta organic posting and scheduling
Conversion tracking
UGC creative optimization
What We Provide

We provide the raw UGC video content.

You are NOT starting from zero creatively.

Your job is to take our raw content and turn it into properly structured, conversion-focused ads and campaigns.

You will also adapt and manage supplied content for Facebook / Meta organic posting.

Initial Campaign Structure

For EACH of the (3) brands:

YouTube

2 Ad Sets / Campaign Variations for A/B Testing

Facebook / Instagram

2 Ad Sets for A/B Testing

TikTok

2 Ad Sets for A/B Testing

Initial goal:

6 controlled paid acquisition tests per brand across 3 platforms.

You will help us quickly determine:

Creative → Audience → CTR → Conversion → CAC → Winner

Your Responsibilities

You own everything after we provide the raw UGC:

Complete Google Ads / YouTube Ads setup
Meta Business Manager / Ads Manager campaign setup
TikTok Ads Manager setup
Campaign architecture
Conversion objective configuration
Pixel / tracking verification
Google Tag / GA4 configuration where necessary
Meta Pixel / Conversion API review
TikTok Pixel configuration
Conversion event setup
UTM structure
Audience creation
Retargeting audiences
A/B test structure
Ad copy
Headlines
CTAs
Video formatting for each platform
Cutdowns / variations from supplied UGC
Captions / subtitles
Hooks and opening-frame optimization
Thumbnail / first-frame recommendations
Campaign launch
QA
Initial optimization
Performance reporting
Clear recommendations on winners and losers

Facebook / Meta Organic Posting

You will also manage Facebook / Meta organic posting for all (3) brands.

Responsibilities include:

Adapt supplied UGC/content into Facebook / Meta posts
Write captions and post copy
Format videos and creative
Add CTAs where appropriate
Schedule posts
Publish posts
Maintain a consistent posting cadence
Basic hashtag / keyword optimization where useful
Coordinate organic posts with active paid campaigns
Identify strong-performing organic content that should become paid creative
Keep all three brands properly separated and organized
YouTube Expertise Is Critical

You should deeply understand:

YouTube campaign structure
Video Action / conversion-focused campaigns
Audience signals
Retargeting
Creative testing
Hooks
View vs. conversion metrics
Landing-page alignment
Conversion tracking
CAC optimization
How YouTube creative differs from Meta and TikTok

YouTube should be one of your strongest channels.

Meta Experience

You should understand:

Facebook
Instagram
Reels placements
Conversion campaigns
Retargeting
Creative testing
Meta organic posting and scheduling
TikTok Experience

You should understand:

Native-feeling UGC ads
TikTok conversion campaigns
Creative testing
Audience testing
Pixel / event optimization
Month 1 Management

During Month 1, you will actively manage and optimize all launched YouTube, Meta, and TikTok campaigns for all (3) brands.

This includes:

Monitoring spend and delivery
Reviewing CTR, CPC, CPA/CAC and conversion performance
Adjusting audiences
Adjusting budgets and bids
Adjusting placements
Managing creative rotation
Identifying winning and underperforming ad sets
Recommending new UGC cuts / hooks
Maintaining retargeting audiences
Verifying conversion tracking
Providing a concise weekly performance summary
Giving clear next actions

The goal is to:

Establish Baseline → Find Winners → Reduce Waste → Lower CAC → Build Month 2 Scaling Plan

You will also manage the agreed Facebook / Meta organic posting cadence during Month 1 across all three brands.

What Success Looks Like

We do NOT want complicated agency-style reports.

We want:

Spend → Clicks → Signups → Conversions → CAC → Winner → What We Test Next

Your job is to determine which:

Platform + Audience + Creative + Hook

acquires users most efficiently.

Who We Want

Ideal candidate:

Strongest expertise in YouTube Ads
Proven Meta Ads experience
Proven TikTok Ads experience
Experience managing Facebook / Meta organic posts
Direct-response / B2C experience
Comfortable working with UGC
Strong conversion tracking knowledge
Data-driven
Fast communicator
Highly organized
Able to work independently
Comfortable managing (3) brands simultaneously
Able to keep campaigns, pixels, accounts, creative, reporting and posting organized separately
Comfortable with smaller initial test budgets
Interested in a long-term role if performance is strong
REQUIRED APPLICATION INSTRUCTIONS

Start your application with:

YOUTUBE

If you do not start your application with YOUTUBE, your application will be ignored.

Then send:

Your best YouTube Ads case study
Your best Meta Ads result
Your best TikTok Ads result
Examples of Facebook / Meta pages or organic content you managed
Best CAC / CPA improvement you achieved
Countries you normally advertise in
Exactly what you would do during our first 7 days
How you would organize and manage (3) brands simultaneously
Your expected monthly salary / rate

Generic applications will be ignored.

Compensation

Target starting budget: 20,000 PHP per month.

This role covers:

(3) companies / brands
YouTube Ads

Facebook / Instagram Ads
TikTok Ads
Initial campaign setup
6 initial paid tests per brand
Tracking
UGC adaptation
Ad copy
Launch
QA
Optimization

Facebook / Meta organic posting
Weekly performance reporting
Month 1 management

We are looking for exceptional value globally and are open to candidates anywhere in the Philippines.

For a candidate with exceptional demonstrated YouTube Ads expertise, we can consider a higher rate.

If performance is strong, this can become a stable long-term position with expanded responsibilities and compensation.

Our operating philosophy:

Test → Learn → Lower CAC → Scale Winners

SKILL REQUIREMENT

Facebook Ads Tiktok Ads Youtube Ads

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Paid Ads +Content Manager — YouTube, Facebook/IG & TikTok

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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