Senior Marketing Coordinator — Social Media, Brand & Website Planning (3-Month Gig)

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: TYPE OF WORK

Gig

: SALARY

$9 - $12 USD

: HOURS PER WEEK

20

: DATE UPDATED

Aug 24, 2026

JOB OVERVIEW

Campfire Hospitality is a growing short-term rental management business based in Adelaide, South Australia. We're looking for an experienced, senior-level marketing person to take ownership of our brand presence and marketing for an initial 3-month engagement, working directly with the owner and directing our in-house content creator.

REPORTING
You'll report directly to the business owner and will direct a content creator based in South Australia who shoots photo/video on-site at our properties — you own the strategy, editing direction, copy, scheduling and reporting; he does the filming.

SCOPE OF WORK (first 3 months)
1. Brand foundations (weeks 1-3): We do not yet have a finalised logo or brand style guide. You'll develop this from scratch (or brief and manage a freelance designer to produce it) — colour, tone, caption style — so all channels stay consistent.
2. Social profile overhaul: Rebuild Instagram, Facebook, and the owner's personal LinkedIn (positioned as founder/industry expert) — bios, highlights, link-in-bio, visual consistency, pinned content.
3. 3-month marketing plan: Content calendar across Instagram/Facebook/LinkedIn, a plan to repurpose property shoots into reels/carousels/stories, a lead-generation angle aimed at prospective property owners (not just guests), and simple monthly KPI reporting.
4. Website planning: Recommend site structure/sitemap and platform for a site aimed at both guests and prospective owners, plus a copy outline per page. You don't need to build it yourself unless you can — scoping and copy direction is the deliverable.
5. Directing our content creator: Weekly briefing on shot lists tied to the content calendar, reviewing and selecting/editing his raw footage into finished posts, and feedback to help him improve.

WHAT WE PROVIDE
- Raw photo/video content from properties across Adelaide and the Fleurieu Peninsula
- Property information and direct access to the owner for briefing and sign-off
- Guest access to Instagram/Facebook/LinkedIn accounts (not full account handover)

IDEAL CANDIDATE
- 3+ years hands-on experience running social media and basic web presence for a small business — able to plan and direct, not just execute
- Confident with Canva/CapCut-level content tools and scheduling platforms (Meta Business Suite, Later, etc.)
- Comfortable directing another team member's work
- Hospitality, real estate, travel, or property management experience is a strong plus
- Excellent written English for owner-facing and LinkedIn copy

HOW TO APPLY
Please include: (1) 2-3 examples of social profiles or small-business marketing you've owned end-to-end, (2) a short outline of how you'd approach the first 2 weeks, (3) your available hours per week.

Target hours: around 20 hours/week, part-time, reviewed after week 2 once scope is clearer. Potential to extend beyond the initial 3 months if it's a good fit.

SKILL REQUIREMENT

Marketing Management Graphic Design Social Media Marketing

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Senior Marketing Coordinator — Social Media, Brand & Website Planning (3-Month Gig)

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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