Digital Marketing & E-Commerce Specialist

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TYPE OF WORK

Full Time

SALARY

500

HOURS PER WEEK

40

DATE UPDATED

Aug 17, 2026

JOB OVERVIEW

DIGITAL MARKETING & E-COMMERCE SPECIALIST
Aromabotanical Philippines | MY PRIME AROMA TRADING CORP.
Location: Philippines
Employment: Full-time
Salary: ?30,000/month + performance incentives

ABOUT THE ROLE
MY PRIME AROMA TRADING CORP. is the exclusive Philippine distributor of Aromabotanical, an Australian home fragrance brand.

We are looking for a hands-on Digital Marketing & E-Commerce Specialist who will take an active role in building Aromabotanical’s online presence and, most importantly, turning that presence into sales.

This is not a social media posting job.

We are looking for someone who can think beyond “What should we post?” and instead ask:

Who are we trying to reach? What should we sell them? What campaign should we create? What content will make them interested? How do we convert that interest into a purchase? And did it actually generate sales?

You will have significant ownership of Aromabotanical’s digital marketing activities—from brainstorming campaigns and creating content to managing online stores, launching campaigns, coordinating promotions, and analyzing results.

WHAT YOU WILL DO
1. Digital Marketing Strategy
Develop and execute a practical digital marketing strategy for Aromabotanical in the Philippine market.
Help establish the brand’s online identity and positioning.
Research competitors, trends, customers, products, and market opportunities.
Identify which products, customer segments, offers and marketing channels have the greatest sales potential.
Develop monthly marketing plans and campaigns aligned with sales objectives.
Continuously test new ideas and improve based on results.
2. Campaign Development & Execution
You will be expected to develop campaign ideas and actually execute them.

Examples include:

Product launches
Seasonal campaigns
Gift guides
Bundles and promotions
Payday campaigns
Christmas campaigns
Valentine’s Day campaigns
Mother’s Day campaigns
Limited-time offers
Brand-awareness campaigns
User-generated-content campaigns
Influencer/affiliate campaigns
You will be responsible for taking a campaign from:

Idea ? Strategy ? Content ? Launch ? Promotion ? Measurement ? Optimization

3. Content Creation
You will create and coordinate content for Aromabotanical’s digital channels.

This includes:

Short-form videos/Reels/TikTok
Product photography using a phone/basic equipment
Lifestyle content
Product demonstrations
Educational content
Promotional content
Social media graphics
Captions and copywriting
Product descriptions
Advertising creatives
You should be comfortable using tools such as Canva, CapCut or equivalent software.

You do not need to be a professional photographer or videographer. However, you should be capable of producing good, commercially useful content independently.

4. Social Media Management
Manage and grow Aromabotanical’s:


Facebook
Instagram
TikTok
Other relevant platforms
Responsibilities include:

Content planning
Content calendars
Posting
Community engagement
Responding to comments/messages when appropriate
Monitoring trends
Identifying content opportunities
Tracking performance
The objective is not simply to increase followers.

The objective is to build an audience that can ultimately become customers.

5. E-Commerce Management
Help establish and grow Aromabotanical’s online sales channels, including:

Shopee
Lazada
TikTok Shop
Website/e-commerce platform
Responsibilities include:

Product listings
Product titles and descriptions
Product images and videos
Store merchandising
Promotions and vouchers
Bundles
Campaign participation
Pricing/promotion coordination
Store optimization
Monitoring sales and conversion
You should understand how marketplace customers actually shop and what influences conversion.

6. Digital Advertising
Manage and/or coordinate basic paid advertising campaigns through platforms such as:

Meta Ads
TikTok Ads
Shopee/Lazada/TikTok Shop advertising
You will be expected to:

Develop ad concepts
Select appropriate products/offers
Create or coordinate creatives
Launch campaigns
Monitor performance
Test different audiences and creatives
Optimize spending
Track sales and return on advertising spend
We are not looking for someone who simply “boosts posts.”

7. Influencer & Affiliate Marketing
Develop relationships with:

Micro-influencers
Content creators
Affiliates
Relevant lifestyle/home/interior creators
Identify creators who can genuinely help generate awareness and sales, coordinate collaborations, and measure results.

8. Analytics & Reporting
You will regularly track:

Online sales
Traffic
Engagement
Conversion rate
Advertising spend
Cost per acquisition
ROAS
Best-selling products
Campaign performance
Content performance
You should be comfortable looking at numbers and asking:

“Why did this work?”
“Why didn’t this work?”
“What should we change next?”

You will provide regular updates and recommendations to management.

WHAT WE ARE LOOKING FOR
We are looking for a hands-on digital marketer, not a traditional social media manager.

Required
2–4 years of experience in digital marketing, e-commerce, or a related role.
Practical experience with social media platforms.
Experience with Shopee, Lazada, TikTok Shop or other e-commerce platforms is strongly preferred.
Experience creating short-form video content.
Familiarity with Canva, CapCut or similar tools.
Basic understanding of Meta/TikTok advertising.
Good copywriting and communication skills.
Comfortable using analytics and sales data.
Strong organizational skills.
Ability to work independently and take ownership.
Strong commercial mindset—understands that marketing ultimately needs to contribute to business growth.
Strongly preferred
Experience working with:

Consumer brands
Beauty/wellness
Home & lifestyle
Home fragrance
Retail
FMCG
E-commerce startups
Small businesses where you had to wear multiple hats
Experience managing an actual online store with measurable sales results is a major advantage.

THE IDEAL PERSON
You might be a good fit if you can say:

“I have an idea for a campaign, I know who we’re targeting, I can create the content, I can launch it, I can run the ads, and I can tell you whether it worked.”

We want someone who is:

Creative but commercially minded
Strategic but willing to execute
Comfortable getting their hands dirty
Curious and willing to experiment
Data-driven
Proactive
Resourceful
Comfortable working with limited resources
Able to turn an idea into an actual campaign
You will not have a large marketing department behind you.

We need someone who can make things happen.

WHAT SUCCESS LOOKS LIKE
First 30 Days
Understand Aromabotanical, its products and target customers.
Audit our existing digital presence.
Research competitors and opportunities.
Develop a practical digital marketing roadmap.
Establish priorities for our online channels.
Create the initial content and campaign plan.
Identify immediate opportunities to generate online sales.
60–90 Days
Consistent content and campaign execution.
Improved online presence.
Optimized e-commerce listings/stores.
Initial paid advertising tests.
Initial influencer/affiliate activities.
Measurable online sales.
Clear understanding of which products, content and campaigns perform best.
6–12 Months
Establish a sustainable online sales channel.
Grow marketplace and direct-to-consumer sales.
Develop repeatable campaigns.
Build a growing audience and customer base.
Improve advertising efficiency and conversion.
Establish a clear digital marketing system for Aromabotanical.
IMPORTANT: THIS IS NOT A CONTENT-ONLY ROLE
Please do not apply if your primary interest is simply:

Creating Instagram posts
Making Canva graphics
Scheduling social media posts
Growing followers
Taking aesthetic product photos
Content creation is part of the job, but it is not the main objective.

Our objective is:

BUILD THE BRAND. BUILD THE AUDIENCE. DRIVE ONLINE SALES.
APPLICATION
Please submit:

Your CV/resume
Portfolio or examples of social media/content work
Examples of e-commerce accounts you have managed, if applicable
A brief description of one digital campaign you personally worked on, including:
What was the objective?
What did you do?
What content/campaign did you create?
How much was spent, if applicable?
What were the results?
Shortlisted applicants will be given a practical case exercise:
“Aromabotanical currently has very limited online presence. You are given the responsibility of building its online sales. What would you do during your first 90 days?”

We are more interested in how you think and execute than in having a perfect answer.

MY PRIME AROMA TRADING CORP.
Exclusive Philippine Distributor of Aromabotanical

SKILL REQUIREMENT
Content Creation Campaign Building Digital Marketing
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