Full Time
$600 - $1000 USD per month
40
Aug 17, 2026
META AND TIKTOK MEDIA BUYER
Sabre Digital | Remote, Philippines | Full Time, long term
1 position. Immediate start.
ABOUT US
Sabre Digital is a London based ecommerce growth agency. We build and scale Shopify stores for UK, US and AU DTC brands across fashion, jewellery, homeware and personalised products. Our work covers paid advertising, Shopify development, conversion rate optimisation and
We are hiring an experienced media buyer to take ownership of Meta and TikTok across our client accounts, working directly with the founder and with a creative developer who produces the assets you brief.
THE ROLE
You own the ad accounts. That means the media buying, the testing roadmap, the reporting, and crucially the creative direction that feeds it. We do not want someone who only adjusts budgets. We want someone who looks at yesterday's numbers, works out what the winning ad is actually saying, and briefs the next three variations to test.
You will work alongside a creative developer who produces statics, video edits and UGC cutdowns. Your job is to tell them exactly what to make and why, then read the results and iterate.
KEY RESPONSIBILITIES
MEDIA BUYING
- Plan, launch and manage Meta and TikTok campaigns across prospecting, retargeting and retention audiences
- Manage daily budgets and pacing across multiple client accounts, scaling winners and cutting losers quickly
- Structure accounts properly: campaign architecture, budget allocation, audience setup, exclusions, placements
- Manage full funnel activity from cold traffic through to retargeting and existing customer campaigns
- Monitor performance daily against ROAS, CPA, CTR, CPM, hook rate and hold rate, and act on what you see
- Maintain accurate tracking: pixels, CAPI, event setup, UTMs, catalogue and feed health
CREATIVE STRATEGY AND TESTING
- Run a continuous creative testing roadmap. Always have the next batch in flight
- Analyse ad level performance to identify which hooks, angles, formats and offers are actually working, then build the next round from those learnings
- Write clear creative briefs for the creative developer covering concept, hook, script, format, on screen text and reference examples
- Direct production of statics, video ads, UGC edits and motion assets, then review and approve before launch
- Write ad copy: primary text, headlines and hooks that match the creative and the offer
- Source and evaluate competitor and category creative for angles worth testing
REPORTING AND CLIENT WORK
- Produce weekly and monthly performance reporting with clear commentary on what happened and what changes next
- Flag budget, tracking or landing page issues early rather than after the month ends
- Feed insights back into the wider team, since what wins in ads should change the product pages too
WHAT WE ARE LOOKING FOR (ESSENTIAL)
- Proven hands on Meta Ads experience managing real ecommerce budgets. You must be able to tell us the accounts you ran, the spend level and the results
- TikTok Ads experience, or strong Meta experience plus genuine willingness to own TikTok from day one
- Ability to read ad level data and draw the right conclusion, not just report the numbers back
- Strong creative instinct. You should have opinions on why one hook beat another
- Experience briefing designers or editors and getting usable assets back
- Solid ad copywriting in natural, native quality English
- Comfortable with Ads Manager, TikTok Ads Manager, Shopify analytics and GA4
- Reliable high speed internet and a capable working setup
- Self managing. You check accounts daily without being told
- Available full time with hours overlapping UK business hours
DESIRABLE
- Agency experience running several client accounts at once
- Experience with attribution tools such as Triple Whale or Northbeam
- Experience with Google Ads or Klaviyo, since our channels work together
- Experience with catalogue, feed and Merchant Centre work
- Experience scaling an account past a meaningful monthly spend threshold and knowing what broke when you did
HOW YOU WILL BE MEASURED
- Blended and platform ROAS against client targets
- Cost per acquisition and contribution margin
- Volume and velocity of creative tests launched, and hit rate of winners found
- Account health: tracking accuracy, structure, no wasted spend sitting in dead ad sets
- Reporting delivered on time with real insight, not screenshots
WHAT IS ON OFFER
- Full time, stable, long term remote work with a growing agency
- Real ownership. You run the accounts, you are not executing someone else's media plan
- A dedicated creative developer producing the assets you brief, so you are not stuck making ads yourself
- Direct access to the founder, fast decisions, no corporate layers
- Genuine progression and increased pay as accounts and results grow
HOW TO APPLY
1. Apply with your CV and a summary of accounts you have managed
2. Shortlisted candidates complete a paid test task: audit a live ad account and present a 30 day testing plan
3. Video interview
4. Paid trial period during your first week
IMPORTANT: In the first line of your application, tell us the highest monthly ad spend you have personally managed, on which platform, and in which niche. Then in two sentences describe one creative test you ran that beat the control, and why you think it won. Applications without this will not be reviewed.