Senior Ecommerce Graphic Designer / Performance Creative lead

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TYPE OF WORK

Any

SALARY

1000-1500

HOURS PER WEEK

40

DATE UPDATED

Aug 15, 2026

JOB OVERVIEW

We're looking for a high-level graphic designer + marketer who understands how to create static advertisements that actually sell.

This is not a Canva/template design position.

We work in the supplement and health ecommerce space, and we need someone who understands the customer, the market, the avatar, the mechanism and the advertising strategy before opening Photoshop/Figma.

You need to be able to look at a product and think:

Who is this for, what do they believe, what are they struggling with, what have they already tried, and what visual would make them stop scrolling?

Supplement Experience Is REQUIRED

You must have previous experience creating advertising creatives for:

Supplements
Health products
Wellness
Functional health
Vitamins
Skincare / beauty with a health angle

If you've never worked with supplement or health brands, this probably isn't the right position.

Please tell us exactly which brands you've worked with and what you created for them.

You MUST Understand Avatars

We need someone who understands what an avatar actually is.

Not:

"Women aged 40–60."

That's demographics.

We want someone who understands the person behind the demographic.

Their:

Problems
Desires
Fears
Frustrations
Beliefs
Previous solutions
Objections
Awareness level
Language
Buying motivations
In your application:

Explain what an avatar means to you and give us an example of how you would research one before creating an advertisement.

Tell Us How You Research

This is extremely important.

Before creating a static ad, how do you figure out what the market actually cares about?

Tell us your actual research process.

For example:

Customer reviews
Reddit
Amazon
Competitor advertisements
Meta Ad Library
Forums
Product reviews
Scientific research
Search data
Customer comments
Existing advertorials
Competitor funnels

We want to understand how you arrive at a creative idea, not just how you execute somebody else's idea.

Long-Form Native Statics

You must understand long-form static advertising.

We're not only looking for:

Product + headline + button

We want someone capable of creating native-looking, information-heavy static advertisements that can communicate a story or argument visually.

For example:

Long-form advertorial-style statics
Educational advertisements
Mechanism-based advertisements
Problem/solution creatives
"News/article" style creatives
Doctor/expert-style educational creatives
Customer story creatives
Comparison creatives
Infographic-style advertisements
Native-looking editorial creatives

You need to understand how to make a lot of information visually digestible without making the creative look like garbage.

You Understand Direct Response

You don't need to be a copywriter.

But you must understand direct-response advertising.

You should understand concepts such as:

Awareness levels
Market sophistication
Customer objections
Mechanisms
Angles
Hooks
Benefits vs features
Social proof
Curiosity
Pattern interruption
Problem agitation
Belief building
Offer communication

Most importantly, you should understand that different angles require different visual executions.

We Want A Marketer, Not Just A Designer

If we give you:

Product + Avatar + Angle + Mechanism

you should be able to take that information and develop the visual concept yourself.

We don't want to explain every pixel.

We want someone who can say:

"I understand the customer. Here's how I would communicate this idea visually."

And then execute it at a very high level.

Your Portfolio

Don't send us a massive portfolio of random graphic design work.

Show us your best-performing ecommerce advertisements.

Especially:

Supplement / health creatives.

For each relevant example, tell us:

Product
Target avatar
Angle
Creative concept
Your role
Platform
Results, if available

If you have winning creatives, show us the winners.

APPLICATION — YOU MUST ANSWER THESE
1. What supplement/health brands have you worked with?

Give us the brand names and explain what you personally created.

2. What does "avatar" mean to you?

Explain it in your own words.

3. How do you research an avatar before creating an advertisement?

Give us your actual process.

4. How do you research new creative angles?

Where do you look?

5. What is a long-form native static ad?

Explain how you would approach designing one.

6. Show us 3 long-form/native static advertisements you've created.

Preferably for health or supplements.

7. Pick one of your advertisements that performed very well.

Why do you think it worked?

8. How would you visually approach the same supplement for three different avatars?

Give us an example.

9. How do you d ---------- whether an advertisement should look:
Native/editorial
Premium/branded
Educational
UGC-inspired
Direct-response
Clinical/expert
Problem-focused

Explain your thinking.

10. What tools do you use?

Photoshop, Figma, Illustrator, AI tools, etc.

The Ideal Candidate

We're looking for someone who is:

Designer + Marketer + Creative Strategist

You should have:

? Strong professional graphic design skills
? Supplement/health ecommerce experience
? Strong understanding of avatars
? Strong research skills
? Direct-response knowledge
? Experience creating static Meta ads
? Experience with long-form/native statics
? Ability to develop concepts independently
? Ability to understand mechanisms and angles
? Strong visual storytelling
? Understanding of ecommerce funnels

NOT WHAT WE'RE LOOKING FOR

? Canva template designers
? Social media graphic designers
? Logo/branding-only designers
? Generalist designers with no ecommerce experience
? People who have never worked with supplements
? Designers who need every concept handed to them
? People who only make aesthetically pleasing creatives without understanding conversion

If you cannot answer the questions above, please don't apply.

We're looking for someone who can think commercially, understand the customer and then turn that understanding into high-level creative.

SKILL REQUIREMENT
Marketing Graphic Design Psychology
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