Google Ads / PPC Specialist + WordPress Web & Landing Page Designer

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TYPE OF WORK

Part Time

SALARY

$6 per hour

HOURS PER WEEK

10

DATE UPDATED

Aug 14, 2026

JOB OVERVIEW

# Google Ads / PPC Specialist + WordPress Web & Landing Page Designer

**Part-Time | Long-Term Position | UK Company | $8 USD per hour**

We are an established and growing commercial cleaning company based in the UK looking for a talented **Google Ads/PPC Specialist who also has strong WordPress web design and landing page skills**.

We are looking for someone to work with us long-term, rather than someone completing a single project.

## IMPORTANT – THE WEBSITE COMES FIRST

Although Google Ads will become a major part of this role, **we do not want to start spending money on advertising until our website and landing pages are ready to convert visitors into enquiries.**

Your first project will therefore be improving and developing our existing WordPress website.

Once we are happy with the website, you will then take responsibility for launching and managing our Google Ads campaigns.

## Phase 1 – Website & Landing Pages

Initially, your main responsibility will be improving our existing WordPress website.

We want you to:

* Improve the overall look and professionalism of the website
* Improve the homepage and key service pages
* Create dedicated commercial cleaning and office cleaning pages
* Create high-converting landing pages for future Google Ads campaigns
* Improve calls-to-action and enquiry forms
* Make sure the website works extremely well on mobile
* Improve page speed and user experience
* Add new written content, images and videos supplied by us
* Present our reviews, guarantees, accreditations and service benefits effectively
* Make the website focused on **generating qualified business enquiries**, not simply looking attractive
* Install and correctly configure analytics and conversion tracking ready for advertising

We already have a clear understanding of our target customers, competitors, key messages and what differentiates our company.

We need someone who can help turn this into a professional, conversion-focused website.

## Phase 2 – Google Ads / PPC

Once the website and landing pages are ready, you will take responsibility for our Google Ads campaigns.

This will include:

* Keyword and competitor research
* Google Search campaign creation
* Ad copywriting and testing
* Geographic targeting
* Negative keyword management
* Bid and budget management
* GA4 and Google Tag Manager
* Conversion tracking
* Form and telephone enquiry tracking
* Landing page testing
* Regular campaign optimisation
* Monitoring cost per qualified lead
* Simple performance reporting
* Ongoing improvements to the website and landing pages based on campaign results

Our objective is **not clicks, impressions or website traffic**.

Our objective is to generate **qualified enquiries from UK businesses looking for ongoing commercial cleaning contracts.**

## Essential Skills & Experience

You must have:

* **Strong Google Ads/PPC experience**
* **Proven lead-generation experience**
* **Previous experience working with UK businesses**
* **WordPress experience**
* **Strong web and landing page design skills**
* **Conversion Rate Optimisation (CRO) knowledge**
* **SEO knowledge**
* **Google Analytics 4 (GA4) experience**
* **Google Tag Manager experience**
* **Conversion tracking experience**
* **Good written and spoken English**
* **Ability to work independently and make recommendations rather than simply waiting for instructions**

## Desirable Skills

It would also be useful if you have:

* Elementor experience
* B2B lead-generation experience
* Local/service business PPC experience
* Graphic design skills
* Ability to add and optimise video content for websites
* Experience working with ongoing service/contract businesses

You do **not** need to be a professional video editor. We can provide finished or semi-finished video content for you to add to the website.

## Internet & Equipment Requirements

As this is a fully remote position, you must have:

* Your own reliable computer suitable for the work
* A **fast and stable internet connection**
* Reliable access to video calls with UK management
* A suitable backup internet option in case your main connection goes down
* The ability to upload and download website assets and video files without significant problems

We will ask shortlisted applicants to provide evidence of their current internet speed.

## Hours & Pay

### Initial Website Phase

Approximately **15–20 hours per week** while the website, landing pages, analytics and advertising infrastructure are being developed.

### Ongoing Role

Once the website is complete and Google Ads is running, we expect approximately **10 hours per week**.

These hours will be used for:

* Google Ads management and optimisation
* Monitoring campaign performance
* Landing page testing and improvements
* Website updates
* SEO improvements
* Creating additional landing/service/location pages where appropriate
* Reporting and recommendations

### Pay

**$6 USD per hour**

This is intended to be a **long-term position** for the right person.

## Before You Apply – Please Answer These Two Questions

We are looking for people who have read and understood the full job description.

**Applications that do not answer BOTH of the following questions will not be considered.**

### **1. WHAT IS THE MOST SUCCESSFUL GOOGLE PPC CAMPAIGN THAT YOU HAVE RUN?**

Please explain what the campaign was, what type of business it was for, what you personally did, how much was spent and what results you achieved.

Where possible, include **the number of leads/conversions generated and the cost per lead/conversion**.

### **2. WHAT IS YOUR FAVOURITE LANDING PAGE THAT YOU HAVE EVER DESIGNED, AND WHY?**

Please provide a **link or example of the landing page**.

Tell us what you personally designed or built, what the objective of the page was and **why you believe it was successful at converting visitors into enquiries or customers**.

## About Us

We are **Evolve Commercial Cleaning**, a growing commercial cleaning company based in North West England.

We provide ongoing contract cleaning to businesses and organisations and are now investing significantly in our website, marketing and lead generation.

Our aim is not simply to generate more website traffic. We want to build a strong online lead-generation system that consistently attracts businesses looking for high-quality commercial cleaning services.

We are looking for someone who wants to become a **long-term part of our marketing team** and help us develop and improve that system over time.

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