Social Media & Content Specialist

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TYPE OF WORK

Part Time

SALARY

6 CAD

HOURS PER WEEK

20

DATE UPDATED

Aug 13, 2026

JOB OVERVIEW

Social Media & Content Specialist
Part-Time | 20 Hours per Week | Remote

We are looking for a creative, organized, and digitally confident Social Media & Content Specialist to support the marketing of a growing Canadian marketing business. You will work directly with the Founder, who will provide the overall marketing strategy, direction, ideas, written content, and raw materials. Your role will be to turn those ideas into polished, professional content across LinkedIn, Instagram, Facebook, YouTube, email, and the company website. This is a hands-on execution role for someone who enjoys creating content, editing video, working in Canva, and repurposing ideas across multiple marketing channels.

What You'll Do
• Create and schedule content for LinkedIn, Instagram, and Facebook
• Design branded graphics, carousels, educational posts, Reel covers, and Stories in Canva
• Adapt content for different platforms and audiences
• Format captions and add relevant calls to action, links, tags, keywords, and hashtags
• Maintain an organized social media content calendar
• Monitor comments, mentions, and messages and flag important enquiries
• Prepare content for the Founder’s LinkedIn profile and company page
• Turn articles, videos, presentations, and ideas into LinkedIn posts and newsletters
• Edit raw video footage into YouTube videos, Shorts, Instagram Reels, and LinkedIn clips
• Add captions, titles, simple transitions, branding, and thumbnails
• Repurpose long-form content into multiple short-form content pieces
• Format and schedule email newsletters in Mailchimp
• Upload and format blog content in WordPress
• Complete website content updates
• Help optimize content using SEO principles
• Organize content files, Canva templates, graphics, photos, and video footage
• Track marketing performance and prepare simple monthly summaries

Content Repurposing
A major part of this role will be helping us get more value from every piece of content.
You may take one core idea and turn it into:
• A LinkedIn post
• An Instagram carousel
• A Facebook post
• A short-form video
• A YouTube video
• An email newsletter
• A website article

You should be comfortable taking direction and finding efficient ways to turn existing ideas into polished, platform-ready marketing materials.

What We're Looking For
• Strong written English, grammar, and proofreading skills
• Strong Canva skills and a good eye for clean, professional design
• Experience with LinkedIn, Instagram, Facebook, and YouTube
• Experience editing both short-form and long-form video
• Experience using Adobe Premiere Pro
• Strong attention to detail and visual consistency
• Excellent organization and time-management skills
• Comfortable learning new software and digital marketing tools
• Able to follow brand guidelines and established processes
• Able to work independently and meet deadlines
• Open to feedback and comfortable revising work
• Reliable, proactive, and professional

Experience with any of the following is helpful, but you do not need to know everything:
• Canva
• Mailchimp or another email marketing platform
• WordPress
• LinkedIn newsletters
• Social media scheduling tools
• YouTube Studio
• Google Analytics
• Google Search Console
• Google Business Profile
• SEO and keyword research
• Video editing and captioning software
• Content or project management systems

Training will be provided on specific processes where required.

Who This Role Is Best For
This role is ideal for someone who has hands-on marketing experience and wants to continue developing their skills across social media, content, video, email marketing, websites, and SEO. You do not need to be a senior marketing strategist. We are looking for a strong implementer who can take direction, learn established processes, and consistently turn ideas into high- quality marketing content.

How to Apply
Please include the following with your application:
• Your CV/resume
• A link to your portfolio
• Examples of videos you have edited
• Links to or examples of social media accounts you have managed

Please use “Content Specialist – Your Name” in the subject line so we know you carefully read
the job posting.

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