Meta Ads Specialist – Coaches & Personal Brands | $10–$20/hr, Part-Time to Full-Time

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: TYPE OF WORK

Part Time

: SALARY

$10-$20 PH

: HOURS PER WEEK

20

: DATE UPDATED

Aug 10, 2026

JOB OVERVIEW

META ADS SPECIALIST

Service-Based Businesses & Coaches — Part-Time, 20 Hours Per Week

JOB TYPE:
Part-Time, 20 hours/week — long-term team role, not freelance or per-project work. Clear path to full-time by the end of 2026.

SCHEDULE:
Monday–Thursday, 9:00 AM–2:00 PM Perth (WA) time / Philippine Standard Time.

SALARY:
$10–$20 USD/hour based on experience, paid biweekly, plus client retention bonuses.

LOCATION:
Remote — Philippines-based applicants only.

THE ROLE:

We're a results-driven digital marketing agency helping coaches, consultants, and service-based businesses generate qualified leads through Meta advertising.

We're hiring a Meta Ads Specialist who can own campaigns end-to-end — not just launch ads, but understand the full customer journey from cold traffic to conversion.

THIS IS NOT AN ECOMMERCE ROLE.

Please only apply if your Meta Ads background is in service-based businesses, coaching, or online education.

Almost all of our clients are personal brands, coaches, and course creators — the vast majority are women building online businesses. If you enjoy working with warm, relatable, personality-led brands, you'll feel right at home here.

You'll manage multiple client accounts, build and optimise campaigns, produce creatives, troubleshoot tracking, and communicate directly with clients.

Full training is provided, followed by real autonomy once you're up to speed.

This is a long-term position within our team, not a freelance or per-client gig. We're looking for someone who wants to grow with us, with a clear path to a full-time role by the end of 2026.

WHAT YOU'LL DO:

* Build, launch, and scale Meta ad campaigns while protecting profitability
* Monitor performance daily and make optimisation decisions around budgets, creative rotation, and campaign restructuring
* Work across lead magnet, webinar, high-ticket, low-ticket, and multi-step funnels
* Set up and troubleshoot Meta Pixel, Conversions API (CAPI), conversion events, and custom conversions
* Work across funnel platforms such as Kajabi, GoHighLevel (GHL), and similar platforms
* Use Google Tag Manager for tracking and troubleshooting
* Build and sequence cold, warm, hot, retargeting, and lookalike audiences
* Produce ad creatives in Canva using client assets and brand guidelines
* Edit videos, create static ads, and write ad copy
* Send a weekly Monday client update via Slack covering performance, wins, challenges, and next steps

WHAT YOU NEED:

* Hands-on Meta Ads experience with service-based businesses or coaches — not primarily eCommerce
* Solid understanding of funnels and customer journey strategy, not just campaign mechanics
* Experience with Meta Pixel, Conversions API (CAPI), and Google Tag Manager
* Experience with funnel/CRM platforms such as Kajabi, GoHighLevel (GHL), or similar
* Confidence troubleshooting tracking issues independently
* Excellent written and spoken English
* Ability to manage multiple client accounts and work autonomously after training
* Reliable availability Monday–Thursday, 9:00 AM–2:00 PM Perth/PH time
* No overlapping jobs during these hours

IMPORTANT:

Creative work must be done manually in Canva using client assets.

AI tools such as Claude, ChatGPT, etc. are NOT used for creative production in this role.

WHAT YOU'LL GET:

* Full training on every client's strategy before you're expected to run accounts independently
* Clear systems, processes, and a supportive team
* Real ownership over your accounts
* Path to Senior Meta Ads Specialist with performance-based progression
* Clear pathway to a full-time role by the end of 2026
* Client retention bonuses as you grow with the agency
* Long-term stability and opportunity to grow with the team

HOW TO APPLY:

To help us see that you've read this job post carefully, please start your application with the words:

"Cold to Hot"

Then include:

1. Links to 2–3 Meta Ads accounts you've managed for service-based businesses or coaches. Results/screenshots are welcome.

2. A short note explaining a funnel or tracking issue you've solved before.

3. Your earliest possible start date.

SKILL REQUIREMENT

Facebook marketing Ads Management Digital Marketing

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Meta Ads Specialist – Coaches & Personal Brands | $10–$20/hr, Part-Time to Full-Time

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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