Marketing Specialist

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TYPE OF WORK

Full Time

SALARY

?40,000 - ?50,000 per month

HOURS PER WEEK

40

DATE UPDATED

Aug 10, 2026

JOB OVERVIEW

About Us
We are an Australian digital marketing agency working exclusively with healthcare practices. We have worked with more than 250 practices across Australia.

Our team is small, remote and mostly Philippines-based. We move fast, we use AI properly rather than as a novelty, and we care about output quality more than hours logged.

The Role
You will join our SEO and content team, reporting to our Head of Strategy. Your job is to turn content strategy into published pages: writing and editing, building pages in WordPress, and rolling out local service pages across client sites at volume.

This is a production role with real craft in it. You need to write well, work quickly in WordPress, and use AI tools to multiply your output without letting quality slip.

What You Will Do
- Write, edit and publish blog articles for dental and medical practice websites
- Build and roll out local service pages by duplicating existing page templates and adapting the content, headings, internal links and metadata for each new location or service
- Use Claude to draft, expand and refine content, then edit it into something that reads naturally and matches each client's voice
- Format posts and pages in WordPress including headings, images, alt text, internal links, meta titles and descriptions
- Apply on-page SEO basics: keyword placement, heading structure, schema where required, clean URLs
- Maintain content calendars and keep tasks updated in our project management system
- Quality-check your own work before it goes live. Broken links, wrong practice names and leftover placeholder text are the things we care most about catching
- Support the wider SEO team with research, briefs, competitor checks and reporting inputs

What You Need
- 2+ years in a digital marketing or SEO content role
- Strong written English. You will be writing for an Australian audience, so your copy needs to read like a native speaker wrote it
- Hands-on WordPress experience. You should be comfortable duplicating pages, working with page builders, managing media and editing SEO plugin fields without needing hand-holding
- Working experience with Claude or similar AI tools. Not just "I have used ChatGPT" but a real sense of how to prompt, iterate and edit output into something publishable
- Solid understanding of on-page SEO fundamentals
- High attention to detail. Repetitive page rollouts are easy to get sloppy with and we need someone who does not
- Reliable internet and a quiet work setup
- Able to work independently, report progress clearly and ask questions early rather than guessing

Nice To Have
- Experience writing for healthcare, medical or dental clients
- Familiarity with Australian advertising rules for healthcare (AHPRA guidelines). We will train you on this, but knowing it already is a plus
- Ahrefs, Google Search Console or Google Analytics experience
- Experience with Teamwork, GoHighLevel, or similar tools
- Basic HTML or CSS for fixing formatting issues

Why You Might Like Working Here
- Long-term, stable role on a team that is growing
- You will be given proper AI tooling and expected to use it, not restricted to manual grunt work
- Direct access to the strategy lead and the agency owner. No layers of middle management
- Clear processes and documented workflows, not chaos

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