Lofty Real Estate CRM Specialist & Lead Operations Manager

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: TYPE OF WORK

Full Time

: SALARY

$6 - $10 USD

: HOURS PER WEEK

40

: DATE UPDATED

Aug 8, 2026

JOB OVERVIEW

We are looking for an analytical, proactive, and tech-savvy Lofty CRM Expert to take full ownership of our real estate database of 60,000+ leads (and growing!). Serving the D.C., Maryland, and Virginia (DMV) markets, our team relies on Lofty to drive lead generation, nurture prospects, and automate sales pipelines.

In this role, you will be the engine behind our CRM operations—setting up automated action plans, optimizing our AI Sales Agent, digging up hidden opportunities in our database, and running detailed performance reporting.

Key Responsibilities
Database Ownership: Manage, segment, clean, and organize a high-volume database of 60,000+ contacts to ensure maximum lead engagement and zero dead leads.

AI Sales Agent Management: Prompt, configure, monitor, and continuously train the Lofty AI Assistant to ensure natural engagement, accurate qualification, and smooth hand-offs to human agents.

Smart Plans & Automation: Design, test, and optimize customized Smart Plans, automated drip campaigns, text tracks, and behavioral triggers tailored to buyers, sellers, past clients, and sphere of influence (SOI).

Opportunity Hunting: Audit the database daily to surface missed opportunities, stale leads, re-engaged prospects, and high-intent leads who need immediate agent follow-up.

Reporting & Analytics: Build and deliver weekly/monthly reports on lead conversion rates, agent follow-up performance, AI performance, pipeline health, and campaign ROI.

Integration & Systems Maintenance: Oversee CRM integrations (Zapier, email marketing tools, lead sources, Bright MLS/IDX feeds) and troubleshoot technical issues inside Lofty.

Requirements & Qualifications
Proven Lofty Expertise: Deep hands-on experience as an administrator or expert user inside Lofty (formerly Chime) required.

Real Estate Background: Solid understanding of the U.S. real estate sales lifecycle, lead statuses, and conversion funnels.

Work Hours: Available to work during Eastern Standard Time (EST) business hours.

Data-Driven Mindset: Strong analytical capabilities; passionate about data hygiene, pipeline metrics, and system optimization.

Communication: Flawless written English for crafting email/SMS drip copy and configuring conversational AI prompts.

Proactive Problem Solver: Ability to work independently, spot gaps in process without being asked, and execute systems quickly.

Compensation & Work Setup
Role: Full-Time (Eastern Standard Time)

Location: 100% Remote

Pay: $6.00 – $10.00 USD/hr (commensurate with proven Lofty administration experience)

How to Apply
To apply, send an email to ---------- with the subject line: "Lofty CRM Expert - [Your Full Name]".

Your application must include:

Updated Resume / CV (detailing your specific CRM and real estate experience)

DISC Assessment Results

Short Intro Video (1–2 minutes introducing yourself, highlighting your experience with Lofty, and explaining why you are the best candidate for this role)

Note: Only candidates who submit all three required items will be reviewed.

SKILL REQUIREMENT

CRM Lead Generation AI Tools

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Lofty Real Estate CRM Specialist & Lead Operations Manager

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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