Mailchimp Specialist & Community Engagement Lead (Nightlife & Events)

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: TYPE OF WORK

Part Time

: SALARY

7

: HOURS PER WEEK

15

: DATE UPDATED

Aug 7, 2026

JOB OVERVIEW

Industry: Nightlife, Entertainment & Event Marketing

Job Overview:
We are a premier nightlife, events, and entertainment group looking for a Mailchimp Specialist who knows how to craft high-converting email campaigns, build organized marketing systems, and keep our online community engaged. If you live and breathe Mailchimp, know how to write energetic event copy that drives ticket sales and RSVPs, and take pride in zero-error execution, this role is for you. While your core focus is mastering our Mailchimp campaigns, you will also help manage our online presence by responding to community members and followers across our channels.

Key Responsibilities
1. Mailchimp Campaign Management (Primary Focus - 70%)
Campaign Creation: Design, write, and schedule promotional email campaigns for weekly recurring nightlife events (lounges, club nights) and major ticketed special events.
Copywriting & Design: Draft catchy subject lines, preview text, compelling email body copy, strong calls-to-action (CTAs), and pair them with appropriate flyers and event links.
Campaign Strategy: Build and maintain multi-week email launch schedules leading up to major ticketed events.
Account Organization: Review and optimize existing Mailchimp audiences, tags, email templates, and automated sequences.
Calendar Management: Maintain a repeatable weekly email marketing calendar to ensure consistent, non-rushed campaign deployment.
Performance Reporting: Track and report key metrics weekly (open rates, click-through rates, unsubscribes) and provide data-driven recommendations to improve performance.

2. Community Engagement & Online Presence (20%)
Follower Interaction: Monitor and respond promptly to messages, comments, and inquiries from our online community across social media and event platforms.
Brand Voice: Maintain a vibrant, welcoming, and professional voice that aligns with our brand image.

3. Quality Assurance & Brand Accuracy (10%)
Rigorously verify every detail before scheduling or sending any campaign: event names, dates, times, venues, talent lineups, ticket/RSVP links, and pricing.

Required Qualifications
Proven Mailchimp Expertise: In-depth knowledge of Mailchimp campaign setup, audience segmentation, template design, and performance analytics.
Strong Copywriting: Ability to write distinct, engaging promotional copy tailored to different nightlife vibes (e.g., differentiating a weekday lounge experience from a peak weekend event).
High Attention to Detail: Zero tolerance for broken links, typos, incorrect venue information, or missing talent names.
Basic Analytics Skills: Ability to analyze open/click rates and make actionable adjustments based on numbers.
Community Management: Excellent online customer service skills with a friendly, professional tone.
Reliability: Ability to hit strict weekly campaign deadlines consistently.

Preferred (Bonus) Skills
Previous experience in nightlife, entertainment, hospitality, or event marketing.
Basic graphic editing skills (Canva/Photoshop) to resize flyers or adjust email graphics.

SKILL REQUIREMENT

Mailchimp Canva Meta Business Suite

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Mailchimp Specialist & Community Engagement Lead (Nightlife & Events)

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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