GoHighLevel and Meta Ads Manager

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: TYPE OF WORK

Any

: SALARY

$1000 for set up, $100 retainer weekly

: HOURS PER WEEK

TBD

: DATE UPDATED

Aug 6, 2026

JOB OVERVIEW

About Us

Hershey Family Chiropractic is a cash-based, multi-doctor chiropractic practice in Hershey, PA. We're rebuilding our online lead generation and marketing systems, and are in the process of consolidating our marketing stack into GoHighLevel. We're looking for a specialist who can own this system end-to-end — not just execute tasks, but bring strategic input on what actually converts for a local healthcare practice.

This is a long-term position. We want someone who will grow with the practice, take ownership of results, and become our go-to expert for GoHighLevel and Meta Ads.

What You'll Own
GoHighLevel setup and management: build and maintain funnels, pipelines, automations, email/SMS sequences, and lead tracking inside GHL
Meta Ads management: plan, launch, monitor, and optimize Facebook/Instagram ad campaigns for lead generation (new patient acquisition)
Funnel strategy: design high-converting funnels specifically for a local chiropractic/healthcare practice — from ad click to booked appointment
Lead nurture: build automated follow-up sequences (email/SMS) that convert cold leads into booked new-patient appointments
Reporting: provide clear, regular performance reports (cost per lead, cost per booked appointment, ROAS) and recommend optimizations
Ongoing optimization: A/B test ad creative, landing pages, and funnel steps to continuously improve conversion rates
Requirements
Proven, hands-on experience with GoHighLevel (building funnels, automations, pipelines — not just familiarity)
Proven, hands-on experience managing Meta Ads (Facebook/Instagram) for lead generation, ideally for local service businesses
Strong understanding of funnel design and conversion optimization
Experience with email/SMS marketing automation
Comfortable working independently and communicating proactively — this is not a "wait to be told what to do" role
Good written and spoken English
Available for regular overlap with U.S. Eastern Time (America/New_York) for check-ins

Strongly preferred:

Experience marketing for a chiropractic, medical, dental, or other local healthcare/wellness practice
Experience with cash-based (non-insurance) practices, where the offer/funnel has to justify out-of-pocket spend
Familiarity with Flodesk and/or ---------- (Integromat), since we're mid-migration and you may need to help us transition cleanly into GHL

How to Apply
Applications without all three of the following will not be considered. Please submit:

Your portfolio — links to GoHighLevel funnels and/or Meta Ads accounts you've built (screenshots, Loom walkthroughs, or read-only/demo access are all fine)
A sample funnel concept for a chiropractic office — walk us through, in your own words or as a diagram, how you would structure a high-converting new-patient funnel fro ---------- ta ad ? landing page ? booked appointment for a local chiropractic practice. We want to see your strategic thinking, not just tool proficiency.
Specific results from past clients — real numbers where possible: cost per lead, cost per appointment/sale, ROAS, lead-to-close rate, or before/after comparisons. Please note the industry/niche for each example.

Also include in your application:
Your expected monthly rate and available hours per week
Your timezone and typical working hours
A short Loom video (2–3 minutes) introducing yourself and walking through one funnel or campaign example from your portfolio
How soon you could start and approximately how long it would take you to build out the first full campaign.

Subject line: Please start your application subject line with "GHL/Meta VA — [Your Name]" so we can filter applications easily.

(Hired applicant will be asked to complete a W-8BEN form.)

SKILL REQUIREMENT

GoHighLevel Meta Business Suite

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GoHighLevel and Meta Ads Manager

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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