Meta & Google Ads Specialist for Local Experience Business

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TYPE OF WORK

Gig

SALARY

Starting from US$7/hour

HOURS PER WEEK

TBD

DATE UPDATED

Aug 6, 2026

JOB OVERVIEW

Please read this carefully before applying.

We are Sok Studios, a perfume workshop and experience business based in Auckland, New Zealand.

We have recently passed our first year in business and are looking for an experienced paid advertising specialist to help us understand what is working, improve our current campaigns, and build a stronger advertising system as we grow.

Before applying, please take a few minutes to review our business:

Instagram:
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Website:
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We would especially like to hear from people who have worked with local service businesses, experience-based businesses, workshops, events, hospitality, beauty, lifestyle, or businesses that generate bookings rather than traditional e-commerce sales.

ABOUT THE PROJECT

This will begin as a paid 4-week trial gig.

We are not currently looking for a full-time employee.

During the initial trial, we would like help with:

• Auditing our existing Meta Ads and Google Ads accounts
• Reviewing campaign structure, targeting, keywords and budgets
• Checking conversion tracking and identifying any tracking issues
• Recommending which services and audiences we should prioritise
• Setting up or improving selected campaigns
• Monitoring and optimising campaigns during the trial period
• Testing audiences, messaging and creatives where appropriate
• Providing a clear summary of what worked, what did not work, and what we should do next

Our services currently include:

• Small-group perfume workshops
• Private perfume workshops
• Bridal showers
• Hens parties
• Birthday parties
• Corporate events and team-building experiences

We already create our own photos and video content. You will not be responsible for video editing, but we would value someone who can give useful feedback on which creative angles, hooks or offers should be tested in ads.

EXPERIENCE WE ARE LOOKING FOR

Strong expertise in either Meta Ads or Google Ads is required.

Experience across both platforms is preferred, but please be honest about which platform is your strongest.

We are looking for someone with real hands-on experience in:

• Meta Ads Manager
• Google Ads
• Campaign setup and optimisation
• Conversion tracking
• Audience and keyword testing
• Local or booking-based businesses
• Analysing CPA, cost per lead, cost per booking and ROAS
• Explaining results clearly to a small-business owner

Please do not apply if your experience is mainly limited to boosting posts or completing online courses without managing real advertising budgets.

WHEN APPLYING, PLEASE INCLUDE:

1. Which platform are you strongest in: Meta Ads, Google Ads, or both?

2. What types of businesses have you managed ads for?

3. Have you worked with any local service, event, hospitality, workshop, beauty, lifestyle or booking-based businesses?

4. Please share one or two relevant case studies or examples, including:
• The type of business
• The advertising budget
• The campaign period
• The objective
• The results
• Exactly what you personally handled

Client names may be removed or anonymised, but we need enough information to understand the work and results.

5. What would you review first if you were auditing our current Meta and Google Ads accounts?

6. How many hours would you realistically need during the first four weeks, and what would you expect to complete during that time?

7. What is your hourly rate?

Please do not promise guaranteed results. We are more interested in honest analysis, clear reasoning and relevant experience.

The initial project will be a paid 4-week trial. If the work is useful and we work well together, there may be opportunities for ongoing monthly management or additional project-based work as Sok Studios grows.

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