Social Media Management and Lead Generatiion

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TYPE OF WORK

Part Time

SALARY

$4/hr

HOURS PER WEEK

20

DATE UPDATED

Aug 4, 2026

JOB OVERVIEW

The candidate should be able to:
* Develop, design, and publish a minimum of at least 2 original posts per day across Instagram, Facebook, Meta, and TikTok — maintaining a consistent brand voice and visual identity for Prolines Insurance Agency.
* Create engaging, platform-specific content including graphics, short-form video (Reels/TikToks), carousels, and stories tailored to small business owners, contractors, restaurant operators, property owners. and anyone searching for property and casualty insurance products.
* Actively engage with followers, respond to comments and DMs within 24 hours, and build community through proactive audience interaction and outreach.
* Generate qualified leads through organic and paid social strategies, with a clear focus on converting followers into Property and Casualty Insurance inquiries - mainly focused on commercial/ business accounts.
*Monitor analytics across all platforms weekly and provide performance reports — tracking reach, engagement, follower growth, and lead conversions.
* Stay current on social media trends, platform algorithm changes, and insurance industry topics to keep content timely and relevant.
* Collaborate directly with the agency principal to align content with ongoing campaigns, blog posts, promotions, and seasonal insurance needs.
* Minimum 2–3 years of proven social media management experience, with a portfolio demonstrating measurable growth and lead generation results across IG, Facebook, and TikTok.

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