Falcon Funded

Senior Direct-Response Copywriter — Supplements & Health

Please login or register as jobseeker to apply for this job.

: TYPE OF WORK

Full Time

: SALARY

1000-2000

: HOURS PER WEEK

40

: DATE UPDATED

Aug 3, 2026

JOB OVERVIEW

?? PLEASE READ BEFORE APPLYING

We are looking for a high-level direct-response copywriter with proven experience writing long-form copy for supplement, health, wellness, or DTC brands.

This is not a content-writing position.

We're not looking for someone to write blog posts, generic product descriptions, or AI-generated marketing copy.

We're looking for someone who understands why people buy and can turn a product, mechanism, and customer problem into compelling long-form copy that drives sales.

If you don't have direct-response experience in the health/supplement space, please do not apply.

What You'll Be Doing

You will work directly with the founder to develop and write:

Long-form sales letters
Advertorials
VSL scripts
Meta ad copy
Landing pages
Product pages

Email sequences
Quiz funnels
Educational/pre-sell content
New angles and mechanisms
Customer-avatar-specific campaigns

You will be expected to take a product and go beyond its ingredients.

We need someone who can understand:

Problem ? Mechanism ? Solution ? Belief ? Offer

and build an entire persuasive argument around it.

You MUST Understand
The 5 Levels of Awareness

You should be able to explain Eugene Schwartz's five awareness levels and understand how your copy changes depending on whether you're speaking to:

Unaware
Problem Aware
Solution Aware
Product Aware
Most Aware

Don't just define them.

Explain how you would actually write differently for each one.

Mechanism Development

One of the most important parts of this role is developing interesting and believable mechanisms.

You should be able to take:

"Our supplement contains ginger, fennel and peppermint."

and turn that information into a compelling reason for the customer to believe:

Why does this product work?

We want someone who understands that people don't simply buy ingredients.

They buy solutions to problems they desperately want solved.

Research

You should be extremely comfortable researching:

Customer reviews
Reddit
Amazon reviews
Competitor funnels
Scientific literature
Product studies
Forums
Customer language
Market sophistication
Existing advertising angles

You should be able to find the language customers actually use and build copy around it.

Health & Supplement Experience — REQUIRED

You must have previous experience writing for:

Supplements
Health products
Wellness
Skincare
Functional health
DTC brands

Tell us which brands you've worked with and what you personally wrote.

Direct Response Experience — REQUIRED

We're looking for experience with:

Long-form sales letters
Advertorials
VSLs
Native advertising
Meta advertising
DTC funnels
Landing pages

Email marketing
Offer creation
A/B testing

If you've worked with $1M+ ecommerce brands, tell us.

If you've written controls or winning ads, show us.

We Care About Results

Don't just send us your portfolio.

For your best pieces, tell us:

What was the product?
Who was the avatar?
What awareness stage?
What was the angle?
What was the mechanism?
What was your role?
What was the funnel?
What were the results?

If you have CTR, CVR, CPA, ROAS or revenue data, include it.

APPLICATION — YOU MUST ANSWER ALL OF THESE
1. Show us your best long-form piece.

Explain why you believe it worked.

2. Explain the 5 levels of awareness in your own words.

Then explain how your copy changes between each level.

3. What makes a good mechanism?

Give us an example from a supplement you've worked with.

4. Give us an example of an angle you developed that performed exceptionally well.

Explain the thinking behind it.

5. What supplement/health brands have you written for?

Be specific.

6. What is the best long-form sales letter you've ever written?

What happened after it went live?

7. Where do you conduct customer research?

We want to know your actual research process.

8. How do you develop a new angle when the market has already seen everything?

Walk us through your process.

9. How do you balance persuasion with compliance in the health/supplement market?
10. Give us one example of copy you wrote that failed.

Why do you think it failed, and what did you learn?

AI

We use AI.

You can use AI.

But AI is not the copywriter.

We're looking for someone who can use AI for research, ideation, organization and production efficiency while still bringing original strategic thinking, market understanding and human persuasion to the work.

Generic ChatGPT copy will be immediately obvious.

Who We're Looking For

Someone who:

Thinks like a marketer.
Writes like a salesperson.
Researches like a journalist.
Understands psychology.
Understands consumer sophistication.
Can identify a powerful angle.
Can develop a mechanism.
Can write for different awareness levels.
Understands health/supplement consumers.
Is obsessed with improving conversion.
Can defend their creative decisions.
Doesn't need to be spoon-fed.

We're looking for someone who can eventually become a core part of the creative team, not someone we hand a brief to and wait for a finished document.

We Are NOT Looking For

? Blog writers
? SEO writers
? Generic content writers
? Social media copywriters
? Product-description writers
? AI prompt writers
? Beginners learning direct response
? People without supplement/health experience

SKILL REQUIREMENT

Copywriting Graphic Design Creative Advertising

SHARE THIS POST

Job Post	Reporter	Rank	Reason	Date

BENCHMARKS

Loading Time: Base Classes	0.0007
Controller Execution Time ( Jobseekers / Job )	0.1038
Total Execution Time	0.1050

GET DATA

No GET data exists

MEMORY USAGE

1,551,312 bytes

POST DATA

No POST data exists

URI STRING

jobseekers/job/Senior-Direct-Response-Copywriter-Supplements-Health-1701777

CLASS/METHOD

jobseekers/job

DATABASE: onlinejobs (Jobseekers:$db) QUERIES: 13 (0.0987 seconds) (Hide)

0.0003	`SELECT * FROM exrates WHERE rate_name = 'USD-PHP'`
0.0003	SELECT * FROM `employer_jobs` WHERE `job_id` = 1701777 LIMIT 1
0.0017	SELECT * FROM `employers` WHERE `employer_id` = 451107 LIMIT 1
0.0009	SELECT COUNT(*) AS `numrows` FROM `t_thread` `t` LEFT JOIN `t_thread_misc` `misc` ON `t`.`id` = `misc`.`thread_id` WHERE `t`.`job_id` = 1701777 AND `misc`.`id` IS NULL
0.0005	SELECT e.business_name, e.logo, e.website, e.rebill_date, e.date_added member_date, hits, DATEDIFF('2026-08-16',ej.date_added) duration_days, DATEDIFF('2026-08-16',e.rebill_date) duration_rebill, ej.*, e.deactivate FROM employers e, employer_jobs ej WHERE e.employer_id = ej.employer_id AND ((e.user_level >= '500' AND ej.date_added <= e.rebill_date) OR e.employer_id = '' OR (ej.date_approved <> '2000-01-01' and DATEDIFF('2026-08-16',ej.date_added) <= 14 )) AND e.deactivate != 1 AND ej.deleted = 0 AND job_id = '1701777'
0.0008	SELECT * FROM `employer_jobs_skills` `ejs` LEFT JOIN `skills_categories` `sc` ON `ejs`.`skill_id` = `sc`.`id` WHERE `job_id` = 1701777
0.0018	`UPDATE employer_jobs SET hit_counts = '*Aug-03-2026=383Aug-04-2026=61Aug-05-2026=46Aug-06-2026=33Aug-07-2026=21Aug-08-2026=4Aug-09-2026=5Aug-10-2026=8Aug-11-2026=5Aug-12-2026=6Aug-13-2026=2Aug-15-2026=5**Aug-16-2026=1' WHERE job_id= '1701777'`
0.0006	`UPDATE employer_jobs SET monthly_hits = '***Aug-2026=580' WHERE job_id= '1701777'`
0.0007	`SELECT date_sent FROM jobseeker_sent_emails WHERE jobseeker_id = '' AND job_id = '1701777' AND status LIKE 'sent%' ORDER BY id DESC`
0.0004	SELECT * FROM `employer_jobs_skills` `ejs` LEFT JOIN `skills_categories` `sc` ON `ejs`.`skill_id` = `sc`.`id` WHERE `job_id` = 1701777
0.0901	SELECT COUNT(*) AS `numrows` FROM `employer_jobs` WHERE `employer_id` = '451107' AND `date_added` >= '2022-06-08'
0.0004	`select * from teasers`
0.0003	`SELECT * FROM skill_categories WHERE skill_cat_id=''`

HTTP HEADERS (Show)

SESSION DATA (Show)

__ci_last_regenerate	1786842155
last_page	https://v1.stage.onlinejobs.ph/jobseekers/job/Senior-Direct-Response-Copywriter-Supplements-Health-1701777
csrf-token	49130ac84a0aed852816d85ac4e870b5

CONFIG VARIABLES (Show)

base_url	https://v1.stage.onlinejobs.ph
log_threshold	2
enable_profiler
index_page
uri_protocol	PATH_INFO
url_suffix
language	english
charset	UTF-8
enable_hooks	1
subclass_prefix	MY_
composer_autoload	vendor/autoload.php
permitted_uri_chars	a-z 0-9~%.:_\=\-\+\@?\&
enable_query_strings
controller_trigger	c
function_trigger	m
directory_trigger	d
allow_get_array	1
log_path
log_file_extension
log_file_permissions	420
log_date_format	Y-m-d H:i:s
error_views_path
cache_path
cache_query_string
encryption_key	OdBUArjiWg9I7u7bvAwQ7Fu35VB1kzga
sess_driver	files
sess_cookie_name	ci_session
sess_expiration	2678400
sess_save_path
sess_match_ip
sess_time_to_update	300
sess_regenerate_destroy
cookie_prefix
cookie_domain
cookie_path	/
cookie_secure
cookie_httponly
standardize_newlines
global_xss_filtering	1
csrf_protection
csrf_token_name	csrf_test_name
csrf_cookie_name	csrf_cookie_name
csrf_expire	7200
csrf_regenerate	1
csrf_exclude_uris	Array ( )
compress_output
time_reference	local
rewrite_short_tags
proxy_ips
ojadmin	JpjZkQN5A8l@^L
salt	+UFjSAT49tPZLtmU2CIG2FYN7pRhgsWyLHgSyQa6k3I=
queue_enabled
twilio	Array ( [sid] => AC00c0594045c6eef9407e8fff01f3d467 [token] => f0bfc0b73444a077894a43f5f75e6d41 [length] => 6 [from] => +639221200200 [code_expiry_seconds] => 14400 )
maintenance	Array ( [admin] => Array ( [verification] => ) [announcement_bar] => Array ( [show_slow_issue_message] => ) )
trustpilot	Array ( [to_email] => onlinejobs.ph+3d844ebf71@invite.trustpilot.com )
services	Array ( [google_tag_manager] => Array ( [id] => GTM-T5CQMS6P ) [chatgpt] => Array ( [secret] => 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 ) [claude] => Array ( [secret] => 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 ) )
v2_url	https://v2.onlinejobs.ph
replacemyself_secret_key	Kk1WpgTMkc4wBQOqC5rqCssdLhACKrsJeTtO1ywUkT4=
app	Array ( [app] => Array ( [command] => Array ( [map] => Array ( [OnlineJobs\Mailer\Command\SendEmailCommand] => OnlineJobs\Mailer\Handler\SendEmailHandler [OnlineJobs\Mail\Command\SendEmailCommand] => OnlineJobs\Mail\Handler\SendEmailHandler [OnlineJobs\Mail\Command\QueueEmailPendingCommand] => OnlineJobs\Mail\Handler\QueueEmailPendingHandler [OnlineJobs\Mail\Command\QueueJobEmailPendingCommand] => OnlineJobs\Mail\Handler\QueueJobEmailPendingHandler [OnlineJobs\Mail\Command\QueueUnapprovedEmailCommand] => OnlineJobs\Mail\Handler\QueueUnapprovedEmailHandler [OnlineJobs\Mail\Command\ProcessEmailQueueCommand] => OnlineJobs\Mail\Handler\ProcessEmailQueueHandler [OnlineJobs\Mail\Command\PutJobseekerEmailOnHoldCommand] => OnlineJobs\Mail\Handler\PutJobseekerEmailOnHoldHandler [OnlineJobs\Purchase\Command\RealEstateVaCourseCommand] => OnlineJobs\Purchase\Handler\RealEstateVaCourseHandler [OnlineJobs\Test\Command\HelloCommand] => OnlineJobs\Test\Handler\HelloHandler ) [middleware] => Array ( ) ) [providers] => Array ( [0] => OnlineJobs\Bus\BusServiceProvider [1] => OnlineJobs\Database\DbServiceProvider [2] => OnlineJobs\Mailer\MailerServiceProvider [3] => OnlineJobs\Support\SupportServiceProvider [4] => OnlineJobs\Employer\ServiceProvider [5] => OnlineJobs\Jobseeker\ServiceProvider [6] => OnlineJobs\Mail\ServiceProvider [7] => OnlineJobs\Postal\ServiceProvider [8] => OnlineJobs\Queue\ServiceProvider [9] => OnlineJobs\Courier\ServiceProvider [10] => OnlineJobs\Job\ServiceProvider [11] => OnlineJobs\Purchase\ServiceProvider ) ) )
meta	Array ( [facebook] => Array ( [input] => 1 [connect] => 2 [timezone] => 3 [url] => 30 [id] => 31 [photo] => 32 [name] => 33 [email] => 34 [review] => 35 ) [trust] => Array ( [government_id] => 4 [utility_bill] => 5 [selfie_photo] => 6 [profile_picture] => 7 [phone_number] => 8 [facebook] => 9 ) [verify] => Array ( [profile_picture] => 10 [government_id] => 11 [selfie_photo] => 12 [utility_bill] => 13 [address] => 14 [name] => 15 [reviewed] => 16 [government_group] => 28 [address_group] => 29 [mobile] => 38 ) [address] => Array ( [complete] => 17 [room_unit_no] => 20 [house_no] => 21 [street] => 22 [subdivision] => 23 [barangay] => 24 [city] => 25 [province] => 26 [postcode] => 27 ) [reviewed] => Array ( [similar_names] => 1 ) [name] => 18 [phone] => 19 [sms_verification_code] => 36 [resend_verification_code] => 37 [address_read] => 39 [first_name] => 100 [middle_name] => 101 [last_name] => 102 [edit] => Array ( [government_id_group] => 40 [address_group] => 41 [mobile_group] => 42 ) [salary_re_entry] => 103 [id_proof_recalibrate] => 104 [email] => 44 [mobile_verification_type] => 45 )
honeypot	Array ( [name_field] => my_name [enabled] => 1 )

HTTP_ACCEPT	/
HTTP_USER_AGENT	Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)
HTTP_CONNECTION	Upgrade
SERVER_PORT	80
SERVER_NAME	v1.stage.onlinejobs.ph
REMOTE_ADDR	127.0.0.1
SERVER_SOFTWARE	Apache/2.4.58 (Ubuntu)
HTTP_ACCEPT_LANGUAGE
SCRIPT_NAME	/index.php
REQUEST_METHOD	GET
HTTP_HOST
REMOTE_HOST
CONTENT_TYPE
SERVER_PROTOCOL	HTTP/1.1
QUERY_STRING
HTTP_ACCEPT_ENCODING	gzip, br, zstd, deflate
HTTP_X_FORWARDED_FOR	216.73.216.122
HTTP_DNT

Falcon Funded

Senior Direct-Response Copywriter — Supplements & Health

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

Why is this blurred?