Sales Development Representative (SDR)

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TYPE OF WORK

Full Time

SALARY

?45,000/month

HOURS PER WEEK

40

DATE UPDATED

Aug 19, 2026

JOB OVERVIEW

About Lato:

Lato is a fast-growing B2B SaaS platform that helps travel agencies create beautiful digital itineraries, quotes, travel apps, and manage their customer journeys. We work with travel companies around the world and are building the next generation operating system for the travel industry.

We're looking for our first Sales Development Representative (SDR) to help us build a world-class outbound sales function.

This isn't just another sales job. You'll work directly with the founders, help shape our outbound strategy, and have a clear path to becoming an Account Executive as the company grows.

---

Employment Type:

- Location: Philippines (Remote)
- Employment: Full-time
- Contract Type: Independent Contractor
- Commitment: Long-term position
- Working Hours: Full-time (40 hours per week), Monday–Friday. Candidates should be available to work a schedule that provides significant overlap with European business hours.
- Availability: Some flexibility is expected depending on scheduled meetings with prospects or internal team meetings.
- Growth: We're looking for someone who is excited to grow with us over the long term and build a career as part of our team.

What You'll Do:

Your mission is simple:

Generate qualified sales opportunities for our Account Executive.

You'll spend your time:

- Researching companies that match our Ideal Customer Profile (ICP)
- Finding the right decision-makers
- Running personalized cold email campaigns
- Performing cold outreach through email, LinkedIn, and phone
- Starting conversations with potential customers
- Understanding their current processes and challenges
- Qualifying prospects based on our sales criteria
- Booking meetings for our Account Executive
- Maintaining accurate CRM records
- Following up with prospects who aren't ready to buy yet

Success isn't measured by the number of meetings booked—but by the quality of opportunities you create.

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What We're Looking For:

Required

- Excellent spoken and written English
- Strong communication skills
- Comfortable talking to new people every day
- Organized and detail-oriented
- Curious and eager to learn
- Coachable and open to feedback
- Persistent and resilient
- Able to work independently

Nice to Have

- Previous SDR, BDR, appointment setting or inside sales experience
- Experience selling to businesses
- Experience working with European, UK, US or Australian customers
- Familiarity with CRM software
- Experience using LinkedIn Sales Navigator, Apollo, Clay or similar tools

Don't worry if you don't have years of SaaS experience—we value attitude and learning ability far more than experience.

---

What Success Looks Like:

During your first months you'll learn our product, sales process and Ideal Customer Profile.

You'll gradually take ownership of:

- Building high-quality prospect lists
- Starting conversations with qualified prospects
- Booking qualified discovery meetings
- Creating valuable pipeline for the business
- Continuously improving outreach based on data and coaching

---

Growth Opportunities:

This role is designed to become your first step toward an Account Executive position.

You'll receive coaching directly from the founders and will:

- Watch real discovery and demo calls
- Learn modern SaaS sales techniques
- Improve your outbound strategy
- Develop product expertise
- Participate in sales reviews and coaching sessions

High-performing SDRs will have the opportunity to grow into closing roles as our sales team expands.

---

What We Offer:

- Competitive salary
- Performance-based bonus
- Remote work
- Flexible working environment
- Direct mentorship from experienced founders
- Career progression into an Account Executive role
- Opportunity to help build the sales organization from the ground up

---

How to Apply:

Please send us:

- Your CV
- A short introduction about yourself
- Why you're interested in SaaS sales
- Why you'd like to join Lato

Selected candidates will complete a practical sales assignment and a short mock cold call as part of the interview process.

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