TikTok Ads Media Buyer for DTC (High-Scale Experience Required)

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TYPE OF WORK

Any

SALARY

1500

HOURS PER WEEK

40

DATE UPDATED

Jul 31, 2026

JOB OVERVIEW

We're ARES, a fast-growing DTC brand scaling in the US market. We're looking for an experienced TikTok Ads media buyer to run and scale our campaigns for a US audience.

You'll manage the account end-to-end and drive our creative strategy — you won't edit videos yourself. You'll decide what creatives we need based on our Meta best performing ads, know what a TikTok-friendly format looks like, and give clear instructions to our video editors to produce them only when our best Facebook ads videos are not adapted to Tiktok.

What you'll do
- Run and scale our TikTok ad campaigns day-to-day (setup, optimization, budget management, reporting)
- Own the creative strategy for TikTok: decide which angles, hooks, and formats to test
- Know what makes a video native and TikTok-friendly (format, length, hook, pacing, sound, native feel) and brief our video editors to produce exactly that — including adapting our existing creatives to the platform
- Build and execute a US-market TikTok strategy (targeting, creative angles, scaling plan)
- Report weekly on spend, ROAS, and what's working

Requirements (must-have)
- Proven TikTok Ads experience at high scale (real ecommerce/DTC spend)
- Strong creative strategy skills: you know what wins on TikTok and can brief editors clearly to get TikTok-friendly videos
- A clear strategy for the US market
- Comfortable collaborating with a team (works well with others, communicates clearly, reliable for weekly syncs)

Nice to have
- Experience with TikTok Spark Ads / creator whitelisting
- Experience scaling DTC brands from mid to high spend

To apply, please answer these 4 questions:
- What's the highest monthly spend you've personally managed on TikTok Ads, and for what kind of brand?
- How would you approach a US TikTok strategy for a DTC brand from scratch? Give me the first 3 things you'd do.
- What makes a video TikTok-friendly, and how would you brief an editor to produce one from an existing ad?
- Which DTC brands have you scaled on TikTok, and what results did you get (ROAS, scale)?

SKILL REQUIREMENT
Creative Writing Tiktok Ads Ecommerce
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