Social Media Management Specialist

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TYPE OF WORK

Part Time

SALARY

$5/hour + 5% commission signed clients

HOURS PER WEEK

24

DATE UPDATED

Jul 25, 2026

JOB OVERVIEW

You can learn more about me, Cherie Comeau, Founder of CC Leadership Solutions, here:
LinkedIn: www. ---------- /in/cheriecomeau | Instagram: ---------- /leadwithcherie | Facebook: www.>facebook.com/leadwithcherie | Website: ----------

ABOUT THE ROLE

We're a growing leadership coaching business building out our presence on LinkedIn, Instagram, and Facebook. We're looking for a social media management specialist with a strong emphasis on engagement, outreach, and DM appointment setting. Looking for someone to own conversations across all three platforms, both responding to people who come to us and proactively reaching out to build our pipeline. We do both business-to-business (B2B) and business-to-consumer (B2C) work.

Initial focus will be on engagement, outreach, and DM appointment setting. Content support (repurposing, organizing, and posting) is part of the role's full scope, layered in as capacity allows.

WHY THIS ROLE

• This is a startup coaching business and you'd be joining at an exciting stage
• Real opportunity to make a meaningful impact and directly contribute to how the business grows
• Room to take ownership and help shape how this role evolves over time

KEY RESPONSIBILITIES

Post Engagement (Inbound + Outbound)
• Comment on Founder's own posts across LinkedIn, Instagram, and Facebook to keep conversations going and invite more engagement while reflecting her voice and style
• Reply to comments from the audience in a way that sparks further discussion (not just “thanks!”)
• Maintain consistent, ongoing engagement on other relevant accounts (Founder's engagement circle and ideal-client accounts) commenting thoughtfully and in her voice and style
• Monitor for brand mentions and relevant conversations to join

Outreach & Connection Building Essential
• Send cold outreach, connection requests and DMs, across LinkedIn, Instagram, and Facebook to proactively build the pipeline (this is a core, non-optional part of the role)
• Prioritize warm outreach to people who've already engaged with our content (comments, likes, story views) in addition to broader cold outreach to new prospects
• Initiate conversations with new prospects, not just respond to inbound interest

DM Management (Inbound + Outbound)
• Own the full DM flow, both inbound replies and outbound conversations you initiate, across all three platforms
• Ask good qualifying questions to understand who's a fit
• Guide qualified conversations toward booking a connection call
• Send the scheduling link at the right ---------- nt and follow up until there's a clear outcome: booked or not a fit
• You'll be given brand voice guidelines and sample scripts/comments to work from

Tracking & Reporting
• Log every conversation (inbound and outbound) and its status in a shared tracker
• Report weekly on outreach sent, DMs handled, conversations qualified, and calls booked
• Flag any prospect, question, or objection that needs a personal touch directly from her

Content Support (as capacity allows)
• Repurpose existing content (coaching calls, recorded sessions, social/podcast clips) into social-ready posts
• Help organize and maintain a content calendar
• Schedule and publish content across platforms

SCHEDULE

• 7:00 AM – 11:00 AM ET
• Monday–Friday minimum; 6 days per week preferred
• Must be reliably online and responsive during this window every day worked

REQUIREMENTS

• Proven experience with both inbound DM appointment setting and outbound cold outreach (connection requests + DMs) on LinkedIn, Instagram, and/or Facebook. You can point to real examples or results from initiating conversations, not just responding to them
• Excellent written English; able to match a brand voice rather than sound scripted or templated
• Comfortable holding multiple concurrent conversations, inbound and outbound, without losing track of anyone
• Highly organized and self-directed
• Consistent, dependable availability within the 7–11 AM ET window

NICE TO HAVE

• Experience in the coaching, course, or personal-brand/creator space
• Familiarity with GoHighLevel or similar CRM/calendar tools
• Basic content/video editing skills (Canva, CapCut, or similar)
• Experience with native platform inboxes and/or Meta Business Suite

HOW TO APPLY

When you send your application, please include:
• 3–5 sentences on your experience with both inbound DM appointment setting AND outbound cold outreach (connection requests/DMs), which platforms, what kind of business, and what results you got
• Any tools or CRMs you've used to manage conversations or track leads
• Sample DM/comment exchanges (screenshots are fine) that show your style, if available

I'm looking for someone eager to make a difference. Please only apply if this genuinely excites you.

Looking forward to reviewing your application,
Cherie

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