Marketing Specialist (Remote)

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TYPE OF WORK

Part Time

SALARY

4/hour

HOURS PER WEEK

TBD

DATE UPDATED

Jul 24, 2026

JOB OVERVIEW

### Travel, Event, Lifestyle & Brand Building | Performance-Based | Long-Term Opportunity

**Part-time | Remote**

We're looking for someone who enjoys growing businesses and seeing the direct impact of their work.

---

# About Us

We are an Australian company building exciting consumer brands.

Our current businesses include:

- **Offline Shanghai** – Premium private tours, airport transfers and travel experiences in Shanghai.
- **Offline Cupid** – Premium social, networking and dating events.
- Other lifestyle and hospitality businesses currently under development.

Offline Shanghai is launching from the ground up.

We already have an experienced operations team in Shanghai with access to more than **100premium vehicles**, including airport transfers, private transport and customised tours.

Now we need someone who can help us build the marketing engine that brings customers in.

---

# Your Role

Your mission is simple:

**Help us generate more enquiries, bookings and sales.**

Your responsibilities may include:

### Digital Marketing

- Create engaging Instagram, Facebook and ---------- content
- Develop content calendars
- Write captions and marketing copy
- Design simple graphics in Canva or similar tools
- Create short-form videos and Reels
- Research competitors and industry trends

### Lead Generation & Growth

- Help increase bookings through digital marketing
- Generate new marketing ideas and campaigns
- Research customer behaviour
- Improve website content
- Help grow our online community
- Analyse what is working and improve results

### Product Development

- Help package attractive travel experiences
- Write compelling tour descriptions
- Create listings for travel marketplaces
- Improve existing products and offers

### Online Travel Platforms (Bonus)

Experience with any of these is highly valued:

- Airbnb Experiences
- Viator
- GetYourGuide
- Klook
- KKday
- TripAdvisor
- Expedia Activities

Don't worry if you haven't used these before.

If you're an excellent digital marketer who learns quickly, we'd still love to hear from you.

---

# What We're Looking For

We're much more interested in **marketing ability** than tourism experience.

You'll likely be a great fit if you've worked in:

- Digital Marketing
- Social Media Marketing
- Growth Marketing
- Performance Marketing
- Lead Generation
- Brand Management
- E-commerce Marketing
- Hospitality Marketing
- Tourism Marketing

Experience in tourism is a **big bonus**, but **not essential**.

---

# Skills We'd Love

- Social media marketing
- Content creation
- Canva
- CapCut or other video editing software
- Copywriting
- Meta Ads
- SEO
- Email marketing
- AI tools (ChatGPT, Claude, Gemini etc.)
- Marketing analytics
- Creative thinking

---

# Compensation

We're focused on **results, not hours**.

- Flexible remote work
- Competitive monthly salary based on experience
- Performance bonuses based on business growth
- Salary increases as your responsibilities grow

If you help us grow the business, we'll make sure you share in that success.

---

To show you've read the entire advertisement, please begin your application with the words:

**Blue Shanghai**

We look forward to meeting someone who enjoys building businesses, taking ownership, and growing alongside us.

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