Media Buyer (Google & Meta)

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TYPE OF WORK

Part Time

SALARY

Share your starting rate ($/hr)

HOURS PER WEEK

20

DATE UPDATED

Aug 13, 2026

JOB OVERVIEW

Cabana is hiring a Media Buyer to run day-to-day execution on Google and Meta (and possible other growth channels)— from campaign build to optimization to account health.

We're looking for someone who lives in the numbers: bidding, budgets, account structure, and the kind of testing that actually moves CPA and ROAS in the right direction.

Follow These Instructions to Stand Out:

PLEASE SEND THE FOLLOWING:
1. Use "Media Buyer" as your email subject line.
Applications with relevant medical, telehealth, pharma, wellness, or other regulated category experience will be prioritized.

Example: Paid Media Buyer + Health

2. Include your availability, hours per week, and start date.
3. Share your desired hourly rate in USD.
4. Provide a link to your resume, portfolio, or relevant work samples.
5. Include at least 1–2 screenshots from real campaigns, ad accounts, or campaign reports you've managed. Private or client information can be blacked out.

We want to see how you think, not just what platforms you've touched.

Applications with relevant health, telehealth, pharma, wellness, or other regulated category experience will be prioritized.

About Cabana:
Cabana is a modern wellness brand designed to help people feel lighter, brighter, and more confident in their everyday lives.

We offer personalized health solutions across weight, hormones, sexual wellness, skin, sleep, and energy through a chic, digital-first platform.

Think of us as equal parts modern health club and boutique wellness destination.

Our website: ----------

Full Job Description:
At Cabana, we build thoughtful wellness experiences that feel as good as they work.

We're looking for a Paid Media Buyer to manage the daily mechanics of our Google and Meta accounts — campaign structure, bidding, budget pacing, and account health — while working closely with the team on strategy and creative.

We operate in the wellness space, which means our ads live alongside health and pharmacy policies on Meta and Google. Candidates who've run paid media in regulated health categories will have a real head start.

We care more about sharp media buyers who know how to learn fast, read the data, and make smart decisions than résumés that check every box.

We're a small, ambitious team building something fresh: a brand where science is simplified, self-care feels elevated, and health feels like a luxury.

What You'll Be Doing
- Manage campaign structure, bidding strategies, and budget pacing across Google and Meta
- Monitor account health and stay ahead of policy issues before they become restrictions
- Own paid advertising end-to-end, from campaign build to optimization to reporting
- Test audiences, creative, landing pages, and messaging to improve CTR, CPA, ROAS, and conversion rate
- Partner with creative to keep ads on-brand and high-performing
- Build funnels that move people from curiosity to conversion without losing the brand along the way
- Analyze results and clearly explain what worked, what didn't, and what should happen next

What We're Looking For:
- 3+ years running paid media on Meta and Google with real budget responsibility
- Strong analytical instincts and an eye for what the data is actually telling you
- Experience managing campaigns with clear performance goals
- Ability to work independently, take initiative, and own outcomes
- Clear English communication
- Ability to overlap with US Pacific business hours

Strongly Preferred
- Paid media experience in health, pharma, telehealth, supplements, OTC, medical devices, or other regulated categories
- Familiarity with Meta and Google's health and pharmacy ad policies
- Awareness of LegitScript certification and HIPAA-aware marketing practices
- Understanding of conversion data, retargeting constraints, tracking limitations, and compliant messaging

Nice to Have
- Experience with Meta Business Help Center appeals, policy violation reviews, or account reinstatement
- Understanding of why health/wellness ad accounts commonly get flagged (health claims, before/after imagery, restricted content)
- Experience with Business Manager structure, backup BMs, or domain verification as safeguards against future restrictions
-Google healthcare/pharma certification familiarity

What It's Like Working With Us
[] Work from anywhere that inspires you
[] Flexible schedule, with some overlap during US Pacific business hours
[] Paid Philippine holidays
[] Supportive, no-drama team that values balance as much as results
[] Be part of a brand that blends science with style, because wellness should feel as good as it works

SKILL REQUIREMENT
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