Real Estate Sales and Admin Assistant

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TYPE OF WORK

Any

SALARY

450

HOURS PER WEEK

20

DATE UPDATED

Jul 18, 2026

JOB OVERVIEW

THIS WILL BECOME A FULL-TIME JOB FOR THE RIGHT CANDIDATE.

About the role:

I'm looking for a high-performing Sales and Admin Assistant for a commercial real estate developer, private lender, and mortgage consultant based in Toronto. This is not a role for someone who needs direction. You will manage a live pipeline, make outbound calls, handle conversations with confidence, and run your own workflow from day one.

If you need to be told what to do next, this is not the right fit. If you can walk into any conversation, hold it, and move it forward, keep reading.

Starts at 20 hours a week. Moves to full-time and higher pay quickly for the right person.

What you will own:

Pipeline and CRM:

Manage a database of 9,700 contacts in GoHighLevel — keep it clean, organized, and moving.
Handle the full sales pipeline — track where every lead is, follow up consistently, and make sure nothing falls through.
Log every interaction, update contact records, and flag anything that needs attention.
Outbound calling:
4. Call cold leads to qualify interest — are they in the market to sell, refinance, or invest?
5. Handle mortgage-related calls — explain options clearly even when you don't have every answer. Smooth, confident, no stumbling.
6. Call retirement homes and similar organizations for outreach and relationship building.
7. Handle leasing calls professionally — you represent a serious operation.
8. You will often be the first voice someone hears. Make it count.

Sales and persuasion:
9. This is a high-ticket environment. You need to be comfortable talking about large numbers and keeping people engaged.
10. Handle objections naturally — not scripted, not robotic. Real conversations that move deals forward.
11. Build rapport fast and know when to push and when to pull back.

Marketing and systems:
12. Create and run basic ads — Facebook, Instagram, or Google. You don't need to be a designer but you need to know what works.
13. Work GoHighLevel confidently — automations, pipelines, follow-up sequences, contact management.
14. Understand how a system should run and flag improvements without being asked.

Organization and admin:
15. Keep the operation organized — the principal is focused on deals, not admin. You hold the structure together.
16. Manage scheduling, follow-ups, and communication across multiple business lines — real estate, lending, mortgages, consulting.
17. Handle sensitive business information with full discretion. You will have access to confidential client and deal data.

Tools you need to be comfortable with:
GoHighLevel (primary), HubSpot, Salesforce, Pipedrive, or any similar CRM. Gmail, Google Calendar, Google Workspace. Meta Ads Manager, Google Ads, or similar for paid advertising. Canva or similar for basic creative. Zoom, Slack, WhatsApp for communications. Familiarity with mortgage or real estate platforms is a strong plus — experience with any Canadian lending or property management systems is even better.

What I need from you:

Direct experience in US or Canadian real estate — you understand how deals move, what the language is, and what clients in this market expect. This is non-negotiable.
Exceptional English — written and spoken. You are representing a serious operation. This is non-negotiable.
Naturally persuasive — not pushy, not scripted. You can hold a conversation with anyone and move it somewhere.
Highly self-directed — you will not be micromanaged. You are expected to take initiative and own your results.
Serious about earning. This role grows fast for the right person and the pay reflects performance.
Trustworthy and discreet — you will handle sensitive financial and client information. Security and confidentiality are non-negotiable.
Comfortable in a fast-moving, multi-business environment where priorities shift.
Reliable internet, quiet workspace, working headset.
Pay and hours:
$5 USD/hour to start, approximately 20 hours/week.

How to apply:

Write the word "PIPELINE" at the top of your message.
Tell me about a time you held a difficult or unexpected phone conversation and turned it around. What happened and what did you say?
Walk me through your experience with GoHighLevel or any similar CRM — what did you use it for and how deeply did you work in it?
Tell me your timezone and your exact working hours.
Have you ever made ads or run any kind of outbound marketing? Be specific — what platform, what was the goal, and what happened.
Record a voice note of 60 to 90 seconds introducing yourself and explaining why you are the right person for this role. Attach it as an audio file. Applications without a voice note will not be reviewed.
Write your response in your own words. I work with AI every day and will recognise it within a sentence.

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