Local SEO & Rank-and-Rent Website Specialist - GHL Experience Required

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TYPE OF WORK

Any

SALARY

$6-$8/hour, based on verified experience

HOURS PER WEEK

15

DATE UPDATED

Jul 17, 2026

JOB OVERVIEW

JOB OVERVIEW:

I am building a portfolio of local lead generation websites targeting service businesses in multiple US markets.

This business model is commonly called “rank and rent.” Each website will target a specific service and geographic area, rank organically, generate phone calls and form submissions, and provide those leads to qualified local businesses.

The websites do not have to be built or hosted in GHL. They may be built using WordPress, GHL, or another platform when there is a clear SEO, performance, or scalability advantage.

GHL will be our central CRM. Website forms, chat, call tracking, pipelines, lead notifications, follow-up automations, lead delivery, and reporting should be connected to GHL.

I am looking for someone who can help research, build, rank, integrate, and manage these websites. This will begin as a part-time or project-based position with the opportunity to become a long-term, full-time role as the portfolio grows.

RESPONSIBILITIES

• Research US service niches and geographic markets with valuable demand and manageable competition
• Recommend the best website platform and explain the recommendation in plain English
• Build fast, professional, mobile-friendly lead-generation websites
• Create service pages, location pages, and useful supporting content
• Perform keyword research, competitor analysis, technical SEO, and on-page SEO
• Implement appropriate local business, service, FAQ, breadcrumb, and other schema
• Optimize websites for Google, Bing, voice search, and AI-powered search platforms
• Build ethical citations, backlinks, local relevance, and topical authority
• Connect external websites to GHL
• Configure GHL forms, chat, calendars, phone numbers, call tracking, pipelines, and workflows
• Automate lead notifications, follow-up, routing, and delivery to local businesses
• Track rankings, traffic, calls, form submissions, and lead performance
• Provide clear weekly progress reports

The ideal applicant will also be willing to help identify and contact local business owners who may want to purchase the generated leads. Cold email, appointment setting, outreach, or lead sales experience is preferred but not required.

WHAT I AM LOOKING FOR

• Fluent written and spoken English
• Proven local SEO experience, in US markets
• Experience building local service or lead-generation websites
• Hands-on GHL CRM and automation experience
• Experience integrating externally hosted websites with GHL
• Knowledge of Local SEO, AEO, GEO, AI search optimization, and schema
• Ability to research keywords, competitors, service niches, and geographic markets
• Familiarity with Google Search Console, Google Analytics, and Bing Webmaster Tools
• Ability to communicate technical recommendations in plain English
• Reliable, organized, and able to work independently

Rank-and-rent experience is preferred, but applicants with strong local SEO, website development, and GHL integration experience are encouraged to apply.

IMPORTANT

I want ethical and sustainable SEO. Do not apply if your strategy depends on fake Google Business Profiles, fake addresses, fake reviews, copied content, spam backlinks, misleading schema, or guaranteed rankings.

Some websites may not qualify for a Google Business Profile. You should understand how to rank websites organically without depending on a GBP and how to work with an eligible local business’s profile when appropriate.

HOW TO APPLY:

Please include:

1. A link to a 1–2 minute video introducing yourself and explaining your experience with local SEO, websites, and GHL.
2. Two examples of local websites you personally built, optimized, or helped rank. Briefly explain your role and the results.
3. A short explanation of how you would identify a promising US service niche and geographic market.
4. The website platforms you recommend for rank-and-rent websites and why.
5. A description of your GHL experience, including external website integrations, forms, call tracking, pipelines, workflows, automations, and reporting.
6. A brief explanation of how you optimize websites for both traditional search engines and AI-generated search results.
7. Any experience with business outreach, cold email, appointment setting, or selling leads.
8. Your desired hourly rate, weekly availability, and earliest start date.
Shortlisted applicants may be invited to complete a small paid trial project.

LONG-TERM OPPORTUNITY & Growth
The right person can grow into a full-time position with the opportunity for increased compensation and responsibility for building and managing a portfolio of local lead-generation websites.

The long-term role may include researching new markets, launching websites, improving rankings, managing GHL lead workflows, monitoring lead quality, connecting leads with local businesses, and helping create repeatable systems for expanding the portfolio.

I am looking for someone interested in a long-term working relationship who can help build a real portfolio of income-producing digital assets.

SKILL REQUIREMENT
Local SEO Wordpress GoHighLevel
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