Digital Marketing (Paid Ads Focus)

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TYPE OF WORK

Part Time

SALARY

$400/month

HOURS PER WEEK

20

DATE UPDATED

Jul 17, 2026

JOB OVERVIEW

We are looking for an experienced Digital Marketing Virtual Assistant who specializes in Google Ads and Meta Ads. You will create, manage, monitor, and optimize paid advertising campaigns for a growing digital marketing agency and its clients.

The agency supports small businesses and local service providers, including plumbing, HVAC, electrical, construction, remodeling, cleaning, and other trade-based businesses. This role is ideal for someone who can independently manage campaigns, analyze performance, and recommend improvements that generate better leads and results.

The position will begin at approximately 20 hours per week, with the opportunity to increase to full-time as the business and client roster grow.


SHIFT
Afternoon or evening U.S. Eastern Time
Morning shift in the Philippines

Job Duties and Responsibilities
- Build, launch, and manage Google Ads campaigns.
- Create and manage Meta Ads campaigns for Facebook and Instagram.
- Set up campaign objectives, audience targeting, budgets, placements, and advertisements.
- Monitor campaign performance and make regular optimizations.
- Review and improve targeting, ad copy, creative assets, and budget allocation.
- Track important metrics such as impressions, clicks, conversions, cost per lead, and return on ad spend.
- Prepare regular reports summarizing campaign performance, results, and recommendations.
- Support lead-generation campaigns for the agency and its clients.
- Assist with basic website creation, landing pages, and website updates when needed.
- Coordinate regularly with the operations team regarding progress, priorities, campaign updates, and blockers.
- Document recurring processes and help create standard operating procedures.
- Recommend new strategies to improve campaign performance and lead quality.

Qualifications
- Proven experience managing Google Ads and Meta Ads campaigns.
- Strong knowledge of campaign creation, audience targeting, budget management, and campaign optimization.
- Experience monitoring advertising performance, analyzing campaign data, preparing reports, and recommending
improvements.
- Understanding of lead-generation strategies for small businesses and local service providers.
- Experience with on-page SEO, keyword research, and basic SEO reporting is an advantage.
- Familiarity with AI tools such as ChatGPT or Claude.
- Experience creating SOPs and process documentation.
- Basic website design and editing experience using WordPress, Squarespace, or similar platforms.
- Experience creating or updating landing pages.
- Experience supporting construction, cleaning, trades, or other local service businesses is an advantage.
- Strong written and verbal English communication skills.
- Excellent attention to detail, organization, and time-management skills.
- Ability to manage multiple campaigns and meet deadlines.
- Comfortable working independently with minimal supervision.
- Proactive, dependable, and able to communicate progress, updates, and concerns clearly.
- Available to work approximately 20 hours per week during the required schedule.

If you believe you're a strong fit for this position, please respond with the following:

- A link to your resume in PDF format.

Your resume should include your contact details, a recent professional photo, and a summary of your work experience,
emphasizing tasks relevant to this role.

- A screenshot of your PC specifications and internet speed.

- Your WhatsApp number for easy communication.

To ensure you've read this message carefully, please include the word "Advertising " in the subject line of your email.

We look forward to reviewing your application!

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