Senior Home Services Digital Marketing & Lead Generation Specialist

Please login or register as jobseeker to apply for this job.

: TYPE OF WORK

Part Time

: SALARY

CAD $ 1100-$1400

: HOURS PER WEEK

15

: DATE UPDATED

Jul 17, 2026

JOB OVERVIEW

# Senior Home Services Lead Generation & Growth Marketing Expert

**Company:** Canadian Plumbing & Drain Service Company
**Location:** Remote — Philippines
**Schedule:** 3 hours per day, Monday to Friday
**Salary:** CAD $1,100–$1,400 per month, based on proven experience
**Bonus:** Performance bonuses for profitable growth
**Position:** Long-term, part-time

## Job Overview

We are a growing plumbing and drain-service company operating in the Greater Toronto Area, Canada.

We are looking for a **high-level, results-driven marketing professional** who has successfully generated leads, booked jobs and revenue for a plumbing, HVAC, electrical, roofing, restoration or similar home-service company in Canada or the United States.

This is not a general virtual-assistant position, basic social-media role or data-entry job.

We need someone who can bring proven North American home-services marketing experience and help us build a complete, predictable lead-generation system.

## Your Main Objective

Build and manage a system that consistently generates profitable work from:

* Homeowners
* Property-management companies
* Contractors and builders
* Commercial businesses
* Previous customers and referrals

The system must produce **real calls, qualified leads, booked jobs and revenue**.

## What You Will Manage

### Residential Lead Generation

* Google Ads, including search and call campaigns
* Google Business Profile growth and optimization
* Local SEO and Google Maps visibility
* Website and landing-page conversion improvements
* Facebook and Instagram lead generation and retargeting
* Kijiji, HomeStars, TrustedPros, Yelp and other relevant Canadian platforms
* Review-generation and customer-referral systems
* Previous-customer reactivation campaigns
* New marketing channels and opportunities we may not currently know about

### Commercial and B2B Lead Generation

Build outreach systems for:

* Property managers
* Condominium managers
* General contractors
* Renovation contractors
* Builders
* Restoration companies
* Realtors
* Facility-management companies
* Restaurants and commercial businesses

This may include prospect research, cold email, calling strategies, follow-up sequences, vendor registrations and CRM pipeline management.

### Tracking and Sales Systems

* Track the source of every call and lead
* Measure cost per qualified lead
* Measure cost per booked job
* Track completed-job revenue and return on advertising spend
* Improve missed-call follow-up
* Improve estimate follow-up
* Build CRM processes and automations
* Prepare a simple weekly performance report
* Train our general assistant to handle routine marketing tasks
* Create written procedures so the system can be repeated and scaled

## We Only Care About Results

The main performance measurements are:

* Qualified calls
* Lead quality
* Booking rate
* Cost per booked job
* Completed jobs
* Revenue
* Profit and return on investment

**Not followers. Not impressions. Not website traffic alone. We need booked plumbing jobs and profitable growth.**

## Critical Requirement: Home-Services Experience

You must have professional marketing experience with at least one Canadian or US home-service company.

Relevant industries include:

* Plumbing and drain services
* HVAC
* Electrical
* Roofing
* Restoration
* Garage doors
* Cleaning
* Landscaping
* Pest control
* Other local service businesses

You should understand:

* How homeowners search for local services
* Emergency and high-intent keywords
* Call-based lead generation
* Local service-area targeting
* Seasonal demand
* Lead quality and booking conversion
* How to generate jobs—not just leads

## Required Skills

* Google Ads
* Google Business Profile
* Local SEO
* Facebook and Instagram Ads
* Website and landing-page optimization
* Conversion and call tracking
* CRM and marketing automation
* Data analysis and campaign optimization
* Strong written and spoken English
* Experience targeting Canadian or US customers

## Do Not Apply If

* You have no proven home-services experience
* Your experience is mainly social-media posting
* You cannot provide measurable campaign results
* You focus only on clicks, impressions or followers
* You have never managed call-based local lead generation
* You are a general VA without senior marketing experience
* You cannot work independently and recommend strategies

## Compensation

**CAD $1,100–$1,400 per month for 15 hours per week**

The final salary will depend on your experience, case studies and demonstrated results.

Additional performance bonuses may be provided for:

* Increasing qualified booked jobs
* Reducing customer-acquisition costs
* Improving booking and conversion rates
* Producing profitable revenue growth

The successful applicant will begin with a paid trial. This can become a stable, long-term position with increased hours and compensation as the business grows.

## How to Apply

Start your application with:

**I GENERATE HOME SERVICE JOBS**

Then answer the following:

1. Which Canadian or US home-service companies have you worked with?
2. Which industries did they operate in?
3. What marketing channels did you personally manage?
4. What were your best measurable results?
5. What was your cost per lead or cost per booked job?
6. How do you track a lead from the first call or click to completed revenue?
7. What would you do during your first 30 days with our plumbing company?
8. Which three lead-generation channels would you prioritize for a plumbing company in Ontario, Canada?
9. Are you available for three hours per day, Monday to Friday?
10. What working hours can you offer in Toronto time?
11. What is your expected monthly salary in Canadian dollars?

Please provide at least one relevant case study showing:

* Type of service business
* Location or target market
* Your exact responsibilities
* Advertising or marketing channels used
* Approximate advertising budget
* Qualified leads generated
* Cost per lead or booked job
* Revenue or return on investment

Confidential company details may be removed.

Please also include a short voice recording introducing yourself and explaining your most successful home-services marketing campaign.

SKILL REQUIREMENT

Google Ads Local SEO Lead Generation

SHARE THIS POST

Job Post	Reporter	Rank	Reason	Date

BENCHMARKS

Loading Time: Base Classes	0.0011
Controller Execution Time ( Jobseekers / Job )	0.0147
Total Execution Time	0.0166

GET DATA

No GET data exists

MEMORY USAGE

1,521,808 bytes

POST DATA

No POST data exists

URI STRING

jobseekers/job/Senior-Home-Services-Digital-Marketing-Lead-Generation-Specialist-1690837

CLASS/METHOD

jobseekers/job

DATABASE: onlinejobs (Jobseekers:$db) QUERIES: 13 (0.0081 seconds) (Hide)

0.0003	`SELECT * FROM exrates WHERE rate_name = 'USD-PHP'`
0.0006	SELECT * FROM `employer_jobs` WHERE `job_id` = 1690837 LIMIT 1
0.0004	SELECT * FROM `employers` WHERE `employer_id` = 897136 LIMIT 1
0.0010	SELECT COUNT(*) AS `numrows` FROM `t_thread` `t` LEFT JOIN `t_thread_misc` `misc` ON `t`.`id` = `misc`.`thread_id` WHERE `t`.`job_id` = 1690837 AND `misc`.`id` IS NULL
0.0007	SELECT e.business_name, e.logo, e.website, e.rebill_date, e.date_added member_date, hits, DATEDIFF('2026-07-23',ej.date_added) duration_days, DATEDIFF('2026-07-23',e.rebill_date) duration_rebill, ej.*, e.deactivate FROM employers e, employer_jobs ej WHERE e.employer_id = ej.employer_id AND ((e.user_level >= '500' AND ej.date_added <= e.rebill_date) OR e.employer_id = '' OR (ej.date_approved <> '2000-01-01' and DATEDIFF('2026-07-23',ej.date_added) <= 14 )) AND e.deactivate != 1 AND ej.deleted = 0 AND job_id = '1690837'
0.0003	SELECT * FROM `employer_jobs_skills` `ejs` LEFT JOIN `skills_categories` `sc` ON `ejs`.`skill_id` = `sc`.`id` WHERE `job_id` = 1690837
0.0007	`UPDATE employer_jobs SET hit_counts = '*Jul-16-2026=58Jul-17-2026=420Jul-18-2026=85Jul-19-2026=1**Jul-23-2026=1' WHERE job_id= '1690837'`
0.0006	`UPDATE employer_jobs SET monthly_hits = '***Jul-2026=565' WHERE job_id= '1690837'`
0.0008	`SELECT date_sent FROM jobseeker_sent_emails WHERE jobseeker_id = '' AND job_id = '1690837' AND status LIKE 'sent%' ORDER BY id DESC`
0.0003	SELECT * FROM `employer_jobs_skills` `ejs` LEFT JOIN `skills_categories` `sc` ON `ejs`.`skill_id` = `sc`.`id` WHERE `job_id` = 1690837
0.0019	SELECT COUNT(*) AS `numrows` FROM `employer_jobs` WHERE `employer_id` = '897136' AND `date_added` >= '2022-06-08'
0.0003	`select * from teasers`
0.0002	`SELECT * FROM skill_categories WHERE skill_cat_id=''`

HTTP HEADERS (Show)

SESSION DATA (Show)

__ci_last_regenerate	1784809083
last_page	https://v1.stage.onlinejobs.ph/jobseekers/job/Senior-Home-Services-Digital-Marketing-Lead-Generation-Specialist-1690837
csrf-token	511540c4a53e3e37de05a2569c8a2167
job_search_keyword

CONFIG VARIABLES (Show)

base_url	https://v1.stage.onlinejobs.ph
log_threshold	2
enable_profiler
index_page
uri_protocol	PATH_INFO
url_suffix
language	english
charset	UTF-8
enable_hooks	1
subclass_prefix	MY_
composer_autoload	vendor/autoload.php
permitted_uri_chars	a-z 0-9~%.:_\=\-\+\@?\&
enable_query_strings
controller_trigger	c
function_trigger	m
directory_trigger	d
allow_get_array	1
log_path
log_file_extension
log_file_permissions	420
log_date_format	Y-m-d H:i:s
error_views_path
cache_path
cache_query_string
encryption_key	OdBUArjiWg9I7u7bvAwQ7Fu35VB1kzga
sess_driver	files
sess_cookie_name	ci_session
sess_expiration	2678400
sess_save_path
sess_match_ip
sess_time_to_update	300
sess_regenerate_destroy
cookie_prefix
cookie_domain
cookie_path	/
cookie_secure
cookie_httponly
standardize_newlines
global_xss_filtering	1
csrf_protection
csrf_token_name	csrf_test_name
csrf_cookie_name	csrf_cookie_name
csrf_expire	7200
csrf_regenerate	1
csrf_exclude_uris	Array ( )
compress_output
time_reference	local
rewrite_short_tags
proxy_ips
ojadmin	JpjZkQN5A8l@^L
salt	+UFjSAT49tPZLtmU2CIG2FYN7pRhgsWyLHgSyQa6k3I=
queue_enabled
twilio	Array ( [sid] => AC00c0594045c6eef9407e8fff01f3d467 [token] => f0bfc0b73444a077894a43f5f75e6d41 [length] => 6 [from] => +639221200200 [code_expiry_seconds] => 14400 )
maintenance	Array ( [admin] => Array ( [verification] => ) [announcement_bar] => Array ( [show_slow_issue_message] => ) )
trustpilot	Array ( [to_email] => onlinejobs.ph+3d844ebf71@invite.trustpilot.com )
services	Array ( [google_tag_manager] => Array ( [id] => GTM-T5CQMS6P ) [chatgpt] => Array ( [secret] => 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 ) [claude] => Array ( [secret] => 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 ) )
v2_url	https://v2.onlinejobs.ph
replacemyself_secret_key	Kk1WpgTMkc4wBQOqC5rqCssdLhACKrsJeTtO1ywUkT4=
app	Array ( [app] => Array ( [command] => Array ( [map] => Array ( [OnlineJobs\Mailer\Command\SendEmailCommand] => OnlineJobs\Mailer\Handler\SendEmailHandler [OnlineJobs\Mail\Command\SendEmailCommand] => OnlineJobs\Mail\Handler\SendEmailHandler [OnlineJobs\Mail\Command\QueueEmailPendingCommand] => OnlineJobs\Mail\Handler\QueueEmailPendingHandler [OnlineJobs\Mail\Command\QueueJobEmailPendingCommand] => OnlineJobs\Mail\Handler\QueueJobEmailPendingHandler [OnlineJobs\Mail\Command\QueueUnapprovedEmailCommand] => OnlineJobs\Mail\Handler\QueueUnapprovedEmailHandler [OnlineJobs\Mail\Command\ProcessEmailQueueCommand] => OnlineJobs\Mail\Handler\ProcessEmailQueueHandler [OnlineJobs\Mail\Command\PutJobseekerEmailOnHoldCommand] => OnlineJobs\Mail\Handler\PutJobseekerEmailOnHoldHandler [OnlineJobs\Purchase\Command\RealEstateVaCourseCommand] => OnlineJobs\Purchase\Handler\RealEstateVaCourseHandler [OnlineJobs\Test\Command\HelloCommand] => OnlineJobs\Test\Handler\HelloHandler ) [middleware] => Array ( ) ) [providers] => Array ( [0] => OnlineJobs\Bus\BusServiceProvider [1] => OnlineJobs\Database\DbServiceProvider [2] => OnlineJobs\Mailer\MailerServiceProvider [3] => OnlineJobs\Support\SupportServiceProvider [4] => OnlineJobs\Employer\ServiceProvider [5] => OnlineJobs\Jobseeker\ServiceProvider [6] => OnlineJobs\Mail\ServiceProvider [7] => OnlineJobs\Postal\ServiceProvider [8] => OnlineJobs\Queue\ServiceProvider [9] => OnlineJobs\Courier\ServiceProvider [10] => OnlineJobs\Job\ServiceProvider [11] => OnlineJobs\Purchase\ServiceProvider ) ) )
meta	Array ( [facebook] => Array ( [input] => 1 [connect] => 2 [timezone] => 3 [url] => 30 [id] => 31 [photo] => 32 [name] => 33 [email] => 34 [review] => 35 ) [trust] => Array ( [government_id] => 4 [utility_bill] => 5 [selfie_photo] => 6 [profile_picture] => 7 [phone_number] => 8 [facebook] => 9 ) [verify] => Array ( [profile_picture] => 10 [government_id] => 11 [selfie_photo] => 12 [utility_bill] => 13 [address] => 14 [name] => 15 [reviewed] => 16 [government_group] => 28 [address_group] => 29 [mobile] => 38 ) [address] => Array ( [complete] => 17 [room_unit_no] => 20 [house_no] => 21 [street] => 22 [subdivision] => 23 [barangay] => 24 [city] => 25 [province] => 26 [postcode] => 27 ) [reviewed] => Array ( [similar_names] => 1 ) [name] => 18 [phone] => 19 [sms_verification_code] => 36 [resend_verification_code] => 37 [address_read] => 39 [first_name] => 100 [middle_name] => 101 [last_name] => 102 [edit] => Array ( [government_id_group] => 40 [address_group] => 41 [mobile_group] => 42 ) [salary_re_entry] => 103 [id_proof_recalibrate] => 104 [email] => 44 [mobile_verification_type] => 45 )
honeypot	Array ( [name_field] => my_name [enabled] => 1 )

HTTP_ACCEPT	/
HTTP_USER_AGENT	Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)
HTTP_CONNECTION	Upgrade
SERVER_PORT	80
SERVER_NAME	v1.stage.onlinejobs.ph
REMOTE_ADDR	127.0.0.1
SERVER_SOFTWARE	Apache/2.4.58 (Ubuntu)
HTTP_ACCEPT_LANGUAGE
SCRIPT_NAME	/index.php
REQUEST_METHOD	GET
HTTP_HOST
REMOTE_HOST
CONTENT_TYPE
SERVER_PROTOCOL	HTTP/1.1
QUERY_STRING
HTTP_ACCEPT_ENCODING	gzip, br, zstd, deflate
HTTP_X_FORWARDED_FOR	216.73.216.125
HTTP_DNT

Senior Home Services Digital Marketing & Lead Generation Specialist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

Why is this blurred?