Instagram DM Setter for Beauty Education Brand

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: TYPE OF WORK

Part Time

: SALARY

$5

: HOURS PER WEEK

25

: DATE UPDATED

Jul 16, 2026

JOB OVERVIEW

We are looking for a confident, proactive and sales-driven DM Setter to join our growing beauty education brand.

This role is not just replying to messages. You will be responsible for starting genuine conversations, nurturing warm leads, following up enquiries and helping turn interested followers into paid students for our online and in-person brow training programs.

You must be comfortable working toward sales targets, building relationships through Instagram DMs and taking initiative without needing to be constantly reminded.

Your responsibilities will include:

* Responding to Instagram DMs, story replies and course enquiries
* Following up warm leads who have asked about training, clicked links or shown interest
* Starting genuine conversations with relevant followers and potential students
* Conducting daily DM outreach and networking
* Reacting and replying to followers’ stories to build visibility and connection
* Engaging with relevant beauty accounts and potential students
* Nurturing leads without sounding pushy or overly sales-focused
* Understanding each lead’s goals and recommending the most suitable training option
* Sending course information, payment links, discount codes and enrolment details
* Following up leads consistently until they enrol or clearly decline
* Re-engaging older leads and previous enquiries
* Keeping accurate notes of conversations, follow-ups and sales
* Working through our existing ManyChat leads and Instagram enquiries
* Reporting daily on conversations, leads, follow-ups and sales
* Sending an end-of-day message listing all tasks completed before clocking off

What we are looking for:

* Previous experience in DM setting, appointment setting, sales or lead generation
* Strong written English and confident communication skills
* Experience using Instagram for business
* Comfortable initiating conversations and following up multiple times
* Naturally warm, personable and relationship-focused
* Sales-driven and motivated by commission
* Highly organised and able to manage a large number of conversations
* Reliable, accountable and consistent
* Able to follow scripts while still sounding natural and human
* Confident using tracking software such as Hubstaff
* Available to work during agreed Australian business hours

Beauty, brow or online education experience is highly desirable, but not essential if you have strong sales experience and are willing to learn the brand.

This role is suitable for someone who:

* Loves speaking with people
* Is confident starting conversations
* Understands how to build trust before selling
* Does not give up after one follow-up
* Can identify warm leads and buying signals
* Wants to grow with the business long-term
* Takes ownership of their results

Pay structure:

* Weekly base rate
* Commission on every successful sale
* Additional earning potential based on performance

Final pay will depend on experience, availability and proven results.

How to apply:

Please include:

1. A short introduction about yourself
2. Your previous DM setting, sales or appointment-setting experience
3. Screenshots or proof of sales, booked calls, conversions or results you have achieved
4. An example of how you would respond to a lead who says:
“I really want to do the course, but I’m not sure if I’m ready yet.”
5. Your availability and preferred working hours
6. Your expected weekly base rate and commission structure

Applications without proof of previous results or a personalised response will not be considered.

SKILL REQUIREMENT

Lead Generation Social Media Marketing Sales

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Instagram DM Setter for Beauty Education Brand

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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