Performance Marketing Specialist (meta ads and Shopify).

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TYPE OF WORK

Full Time

SALARY

$4 - $6 USD per hour

HOURS PER WEEK

TBD

DATE UPDATED

Jul 16, 2026

JOB OVERVIEW

Meta Media Buyer & Growth Specialist (Full-Time, Remote – Philippines)

Rebel Meat Co. is a fast-growing Australian wholesale meat business. We sell beef directly to consumers and are looking for a results-driven marketer to help take our business to the next level.

This is not a corporate marketing role. We want someone who loves data, testing, optimisation and growing sales.

This is a hands-on growth role. You'll have significant ownership over our digital marketing strategy and will be expected to identify opportunities, test ideas, and continuously improve business performance.

Your role

You will own the growth of our online marketing by:

Managing and optimising Meta (Facebook & Instagram) advertising.
Reducing our cost per Messenger conversation and customer acquisition.
Building and optimising retargeting campaigns.
Launching and growing our Shopify website.
Improving website conversion rates.
Planning, creating and editing authentic social media content (no generic AI content).
Testing new ad creatives, audiences and offers.
Setting up and optimising Meta Pixel, Conversions API and tracking.
Building email marketing campaigns and automated flows.
Analysing campaign performance and providing weekly recommendations.
Continuously testing new ideas to improve sales and ROI.

Essential skills

Strong Meta Ads experience with proven results.
Experience reducing CPA/CPL or cost per message.
Shopify experience.
Experience with Meta Pixel and Conversions API.
Strong understanding of retargeting strategies.
Experience with Canva, CapCut or similar editing tools.
Excellent written English.
Highly analytical and data-driven.
Bonus skills
Klaviyo or Mailchimp.
Google Ads.
Google Analytics (GA4).
Basic graphic design.
Basic video editing.
SEO and conversion rate optimisation.

Success in this role

Your core KPI is business growth.

Within your first few months you should be helping us:

Reduce advertising costs.
Increase profitable sales.
Launch and grow our Shopify store.
Build effective retargeting campaigns.
Produce engaging, authentic content.
Continuously improve marketing performance through testing and optimisation.

To apply
Please include:
Examples of Meta Ads campaigns you've managed.
Screenshots of Ads Manager results where possible.
Shopify stores you've worked on.
Examples of social media content you've created.
A short explanation of how you would reduce the cost per Messenger conversation for an Australian e-commerce business.
We are looking for someone who thinks like a business owner, takes initiative, and is obsessed with improving results. We value proven performance over qualifications.

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