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TYPE OF WORK
Full Time
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SALARY
4-5
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HOURS PER WEEK
40
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DATE UPDATED
Jul 15, 2026
About the Role
We're looking for an Influencer Marketing & UGC Content Specialist to lead influencer partnerships and drive the creation of authentic, high-performing user-generated content across our brands.
Your primary focus will be building and managing relationships with influencers and content creators, and producing and coordinating UGC that fuels both our organic social presence and our paid campaigns. Alongside this, you'll help manage our social media presence and support our Meta ad campaigns — turning great creator content into real results.
Key Responsibilities
1. Research, source, and build relationships with influencers and creators relevant to each brand.
2. Plan and manage influencer campaigns and collaborations end-to-end — outreach, briefing, negotiation, deliverables, and performance tracking.
3. Create, source, and curate UGC and creator content for use across both organic social and paid ads.
4. Plan, create, and schedule social media content across
5. Manage Meta Business Suite day to day: page publishing, scheduling, audience management, and performance monitoring.
6. Set up, monitor, and optimise Meta ad campaigns including ad copy, audience targeting, and budget management.
7. Track and report on influencer, content, and ad performance, with practical recommendations for improvement.
Requirements
1. Hands-on experience running influencer marketing campaigns — outreach, coordination, and managing creator relationships.
2. Experience creating or coordinating UGC and short-form content (video and static) for social media.
3. Experience creating social media content — copywriting, basic graphic design or video editing, and content calendars.
4. Hands-on experience with Meta Business Suite and running Meta /
5. Good understanding of social media analytics and ad performance metrics.
6. Organised, proactive, and able to manage multiple brand accounts independently.
7. Creative mindset with strong attention to detail.
Preferred Skills
1. Experience building or scaling an influencer / creator program.
2. Experience producing UGC for product-based businesses.
3. AI-first mindset.
4. Experience in eCommerce marketing.
5. Experience with Meta Pixel setup and conversion tracking.
About Our Company
We are an Australian eCommerce company operating multiple brands across different industries. Our business focuses on building, sourcing, launching, and scaling product-based brands for the Australian market.
Our brands cover a range of sectors, including office, building maintenance, mobility and disability products, lifestyle products, and other growing product categories. As we continue to expand, we're looking for someone who can strengthen our brand presence through authentic creator content and influencer partnerships, and help create a more consistent customer experience across all platforms.
