Full Time
$4/per hour
40
Jul 14, 2026
Real Estate Lead Follow-Up Virtual Assistant
We are looking for a confident, organized, and persistent Real Estate Virtual Assistant to manage incoming buyer leads, follow up with older opportunities, and help convert conversations into qualified appointments.
This role is ideal for someone who is comfortable on the phone, communicates clearly, follows systems, and understands that consistent follow-up is what turns leads into clients.
The primary focus of this position is speed to lead, lead qualification, database management, appointment setting, and long-term buyer nurturing.
Primary Responsibilities
* Call new internet leads within five minutes during assigned working hours
* Call aged leads daily using assigned follow-up lists and campaigns
* Send personalized text messages through Follow Up Boss
* Manage
* Qualify buyers using the company’s approved script and process
* Identify buyer motivation, timeline, financing status, location, price range, and property preferences
* Update every lead and conversation accurately in Follow Up Boss
* Add detailed notes, tasks, appointments, and follow-up dates
* Set qualified appointments directly on the assigned agent’s calendar
* Reactivate cold, inactive, and previously unresponsive leads
* Nurture buyers who are not yet ready to purchase
* Follow up with missed appointments and no-shows
* Confirm appointments before the scheduled meeting
* Hand off qualified appointments to the appropriate real estate agent
* Maintain consistent communication with the sales team regarding lead activity and opportunities
* Follow all company scripts, processes, and communication standards
What Success Looks Like
The right person for this role understands that most leads will not be ready immediately. Success comes from being consistent, personable, organized, and willing to follow up without sounding robotic or overly aggressive.
You will be responsible for making sure no lead is forgotten and every opportunity receives the appropriate level of follow-up.
Qualifications
* Previous experience in real estate lead generation, inside sales, appointment setting, customer service, or phone sales
* Strong spoken and written English
* Comfortable making a high volume of outbound calls
* Confident speaking with buyers and asking qualifying questions
* Friendly, professional, and persistent communication style
* Strong attention to detail
* Highly organized and able to manage multiple follow-up tasks
* Comfortable working independently and staying accountable
* Reliable internet connection, computer, and quiet workspace
* Experience using Follow Up Boss is strongly preferred
* Experience with real estate CRMs, buyer leads, or real estate terminology is a plus
Key Performance Expectations
Performance may be measured by:
* Speed to lead
* Number of outbound calls made
* Number of conversations completed
* Contact rate
* Number of qualified appointments set
* Appointment show rate
* Lead reactivation rate
* Accuracy and completeness of CRM updates
* Consistency of daily follow-up
* Quality of communication and lead notes
Schedule
This is a remote virtual assistant position with assigned calling hours. The schedule must include consistent coverage during designated lead-response periods.
New internet leads must be contacted within five minutes during assigned working hours.
Training and Support
The selected candidate will receive:
* Lead qualification scripts
* Follow-up expectations and workflows
* CRM process training
* Appointment-setting guidelines
* Ongoing coaching and performance feedback
To Apply
Please submit:
* A brief introduction
* Your relevant work experience
* Your experience with outbound calling and appointment setting
* Any real estate or Follow Up Boss experience
* Your availability and preferred working hours
* A short voice recording introducing yourself and explaining why you would be a strong fit for this role