Navron Group

Digital Marketing Specialist — Social Media Focus

Please login or register as jobseeker to apply for this job.

: TYPE OF WORK

Any

: SALARY

$8/hr

: HOURS PER WEEK

TBD

: DATE UPDATED

Jul 10, 2026

JOB OVERVIEW

We are hiring a Digital Marketing Specialist for a Shopify travel/backpack brand.

This role can be full-time or part-time, depending on experience, availability and fit.

The main focus is social media marketing, content planning, trend research, competitor research, UGC/influencer coordination, and helping grow our brand across Instagram, TikTok, Facebook and YouTube Shorts. The role also includes exposure to paid advertising across Facebook (Meta Ads) and Google Ads.

Responsibilities

Manage and grow social media channels like facebook, instagram, TikTok, YouTube
Research trends, competitors and viral content ideas
Write hooks, captions and post ideas
Coordinate with the video editor for Reels, TikToks and short-form content
Repurpose ad creatives into organic posts
Monitor comments, messages, engagement and reply
Help find UGC creators, influencers and work closely with them
Collect reviews, testimonials and social proof
Assist with Facebook (Meta) Ads and Google Ads campaigns where needed
Plan weekly/monthly content calendars
Prepare simple weekly performance reports

Requirements

Social media marketing experience
Ecommerce or Shopify experience preferred
Strong knowledge of Instagram, TikTok, Facebook and YouTube Shorts
Strong understanding of Facebook (Meta) Ads and Google Ads
Content planning and trend research skills
Basic Canva skills
Good English writing skills
Organised, proactive and reliable

Additional Benefits / Nice to Have

Strong experience with Facebook (Meta) Ads and media buying
Google Ads or TikTok Ads experience
Understanding of ROAS, CPA, CTR, CPM and CPC
Experience creating hooks and ad concepts for paid social
UGC creator or influencer outreach experience
Klaviyo or email marketing experience
Basic video editing using CapCut or Canva

Trial Task

Shortlisted candidates may complete a task:
Research 10 competitor accounts
Suggest 10 content ideas
Write 5 hooks
Prepare a simple 2-week content plan

How to Apply

Please include:
Relevant experience
Accounts/content you have managed
Tools you use
Expected salary or hourly rate
Availability: full-time or part-time

Answer: What social media content would you create for a premium travel backpack brand?

Start your application with:

“I understand ecommerce social media marketing”

SKILL REQUIREMENT

Social Media Management Facebook marketing Digital Marketing

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Navron Group

Digital Marketing Specialist — Social Media Focus

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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