Regional Marketing Manager – Tagalog speaker

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: TYPE OF WORK

Full Time

: SALARY

CONFIDENTIAL

: HOURS PER WEEK

40

: DATE UPDATED

Jul 10, 2026

JOB OVERVIEW

Responsibilities
? Lead the regional market growth by adapting the global marketing strategy to local market specifics and trends, informed by continuous monitoring of the competitive landscape, and cultural shifts
? Directly manage, mentor, and synchronize a local team (KOL, SMM/Community, PR/Events, ?ontent specialists), setting the direction, removing blockers, and creating an efficient environment
? Develop quarterly marketing plans for locally relevant strategies for Philippines and its client community
? Manage the regional marketing budget, allocating spend across channels based on performance data, and continuously looking for ways to improve efficiency and results
? Use analytics platforms to monitor campaign performance, understand user behaviour, and guide your team's priorities
? Serve as the key connection point between your local team and Global HQ - sharing market insights and coordinating on global campaigns

Requirements
? 4+ years of marketing experience, with at least 2 years in a leadership role overseeing a team of 3 or more specialists (e.g., KOL, Content, PR, or SMM/Community) in fintech, crypto, retail trading, or a comparable fast-moving industry
? Expertise in organic and partnership-driven acquisition in Philippines or Southeast Asia
? Strong understanding of marketing 360, including brand building, KOL/Influence marketing, PR, community growth, performance marketing, and SMM
? Proven experience directly allocating and optimizing monthly regional marketing budgets ranging from $50,000, skilled at driving down CPA and maximizing ROI
? Solid hands-on experience with any of the following analytics tools: Google Analytics 4, Tableau, PowerBI with the ability to interpret cohort data, traffic quality, and LTV trends
? Experience with project management tools (Jira, Asana, or Confluence) to keep teams aligned and campaigns on track
? Native Filipino and fluent in business English for daily communication with the cross-regional teams
Will be a plus
? Strong background in sourcing, auditing, and closing complex deals with Filipino influencers, financial bloggers, media contacts and local partners
? Hands-on proficiency with mobile attribution platforms – AppsFlyer or Adjust, including conversion tracking, traffic quality analysis, and fraud detection
? Knowledge of financial advertising compliance in Philippines
? Familiarity with AI and automation tools to support content and campaign production

We Offer
? Working for a dynamically growing company
? 15 paid vacation days per year
? 10 paid sick leave days per year
? 10 days for floating public holidays
? Medical budget
? Opportunity to work remotely
? Professional education budget
? Language learning budget
? Wellness budget (gym membership, sports gear and related expenses)

SKILL REQUIREMENT

Marketing Leadership Forex Trading

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Regional Marketing Manager – Tagalog speaker

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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