Creative Director / Growth Strategist

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TYPE OF WORK

Full Time

SALARY

600

HOURS PER WEEK

TBD

DATE UPDATED

Jul 7, 2026

JOB OVERVIEW

I’m looking for a Creative Director / Growth Strategist to help grow my Amazon FBA Youtube education channel brand.

This role is for someone who understands creative strategy, viewer psychology, titles, thumbnails, hooks, retention, storytelling, and content packaging.

I already create content around Amazon FBA, wholesale, retail arbitrage, online arbitrage, product research, supplier outreach, Keepa, business growth, and mentorship. I need someone who can help turn good ideas into clickable, watchable, high-performing YouTube videos and other marketing contents.

This is not just an editing role.

I’m looking for someone who can help with the creative direction of the channel and improve the overall content strategy.

Main Responsibilities:
-Research high-performing YouTube video ideas in the Amazon FBA, ecommerce, business, side hustle, and entrepreneurship space
-Study competitors and identify content gaps
-Create strong video concepts and angles
-Improve video titles for clickability and search
-Create thumbnail concepts and thumbnail text ideas
-Help develop stronger hooks and intros
-Give feedback on scripts/outlines before filming
-Identify retention problems in videos
-Suggest better storytelling structure
-Review analytics and explain what is working or not working
-Help plan the content calendar
-Turn YouTube ideas into repeatable series or frameworks
-Help package videos so they are more likely to get views, leads, and mentorship applications

What I Need Help With

I want someone who can help answer questions like:

Why would someone click this video?
Is the title strong enough?
Is the thumbnail idea clear?
Is the hook strong in the first 30 seconds?
Where will viewers drop off?
How can we make the video more useful and entertaining?
How can this video lead viewers toward my email list, Skool community, or mentorship?
What topics should I double down on?
What videos should I stop making?
What series can we build around my best-performing content?
Requirements
Strong understanding of YouTube growth
Experience with YouTube titles, thumbnails, hooks, and retention
Ability to research competitors and break down why videos perform
Strong written English
Creative thinker with good business sense
Organized and able to create content plans
Comfortable reviewing YouTube analytics
Able to give direct feedback and improve ideas
Experience with educational, business, finance, ecommerce, or coaching channels preferred
Preferred Experience

Please mention if you have experience with:

YouTube strategy
YouTube channel growth
Thumbnail/title strategy
Scriptwriting or storytelling
Creator businesses
Coaching or course businesses
Ecommerce or Amazon FBA content
YouTube analytics
Short-form content strategy
Lead generation through content
This Role Is NOT For Someone Who Only Edits Videos

I’m not just looking for someone to cut footage.

I need someone who can think strategically about the channel and help improve the ideas, packaging, and growth of each video.

You do not need to be an Amazon FBA expert, but you must be willing to understand the audience and learn what they care about.

Schedule

This is a full-time role to start.


Weekly Deliverables

Each week, I would like help with:

15-20 video ideas
10 title options
5 thumbnail concepts each video
Feedback on upcoming video outlines
Competitor research
Weekly YouTube analytics review
Recommendations for what to film next

How to Apply:

Please answer the following questions and put your favorite artist as the subject line to be considered:

What YouTube channels have you helped grow or worked on?
What is your experience with copywriting?
How do you d ---------- if a video idea is good?
How would you improve an educational/business YouTube channel?
Have you worked with creator, coaching, ecommerce, or finance content before?
Please send examples of strategy work you have done.

I’m looking for someone long-term who can help turn this channel into a stronger content and lead-generation machine.

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