Amazon Launch & SEO Specialist

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: TYPE OF WORK

Full Time

: SALARY

$3000 USD/month

: HOURS PER WEEK

40

: DATE UPDATED

Jul 7, 2026

JOB OVERVIEW

About the Role

We're a multi-brand e-commerce business scaling consumer products on Amazon. We're looking for a senior Amazon Launch & SEO Specialist to own the keyword strategy and listing copy behind every product launch and organic ranking push across our portfolio — and to help us d ---------- which niches and products we pursue in the first place.

This is a hybrid role: part SEO strategist, part launch strategist, part copy owner, part market researcher. You'll research niches, understand the product and the customer buying it, identify the exact keywords we should target, and turn that into listings that rank and convert. You'll build the ranking roadmap that takes a product from launch to page-one dominance.

Crucially, we're not looking for someone who just pulls keyword lists. The best specialists today understand the product and the consumer — what problem it solves, why someone buys it, what objections they have — and use that insight to guide both keyword targeting and copy. AI research tools make this deeper level of customer understanding more accessible than ever, and we expect you to use them well.

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What You'll Do

- Research niches, competitors, and customers to identify high-opportunity keywords and understand the buyer behind each product
- Evaluate categories and niches before we commit to designing, manufacturing, and launching. We look into a wide range of markets each year — you'll do the upfront research to assess demand, competition, saturation, and whether a niche is worth entering at all
- Conduct market research to evaluate specific new product ideas and support new product development (NPD). We launch a large number of products every year and vet many more — you'll assess market size, competition, demand, and keyword opportunity to help us d ---------- which products are worth building
- Build the keyword targeting strategy for each launch — starting on torso and tail terms, then sequencing the push toward torso and head terms over the following months as products gain traction
- Own listing copy — titles, bullets, and descriptions. We have in-house Claude-based tools to accelerate drafting, but you're responsible for the quality, keyword integration, and consumer resonance of every listing before it goes to final owner approval
- Partner closely with our PPC specialist to align organic keyword strategy with paid campaigns, so ranking pushes are supported by the right ad spend
- Prioritize niche, keyword, listing, and product opportunities across a multi-brand portfolio and translate research into clear, actionable plans

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What We're Looking For

- Senior-level experience in Amazon organic ranking and SEO — you've personally taken products from launch to strong organic rank
- Experience evaluating niches, categories, and product viability — you can look at a market and assess whether it's worth entering
- Strong copywriting instincts — you can turn keyword research and consumer insight into listings that both rank and convert
- Genuine curiosity about products and the people who buy them; you think like a customer, not just a keyword researcher
- Deep fluency with keyword research and tracking tools: DataDive, Helium 10, or equivalent
- Strong familiarity with AI tools and a genuine eagerness to use them — you're the kind of person who reaches for AI to research faster, dig deeper into customers, and sharpen copy, while owning the final quality
- Strong grasp of Amazon's ranking mechanics and how keyword relevance, indexing, and launch velocity interact
- Ability to build a keyword strategy that evolves over a product's lifecycle, not just a one-time launch list
- Self-directed and reliable in a fully remote environment

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Nice to Have

Experience across multiple product categories and brands
Familiarity with the interplay between organic and paid on Amazon

SKILL REQUIREMENT

Amazon Catalog Management Amazon PPC

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Amazon Launch & SEO Specialist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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