The Solution Method

B2C Digital Marketing Specialist

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: TYPE OF WORK

Gig

: SALARY

$3.50-$6.50

: HOURS PER WEEK

2

: DATE UPDATED

Jul 6, 2026

JOB OVERVIEW

We are seeking an experienced B2C Growth Marketing Specialist to help grow our Emotional Intelligence training company by attracting and converting new clients through digital marketing.

This position is responsible for developing and optimizing our online marketing systems to increase Emotional Intelligence Quiz participation, grow our email list, increase workbook sales, and enroll participants into our 16-week Emotional Intelligence course.

We are looking for someone who understands how to build marketing systems that generate measurable results, not simply manage social media accounts.

Primary Responsibilities:
- Develop and manage Facebook and Instagram advertising campaigns.
- Build and optimize lead generation funnels.
- Drive traffic to our Emotional Intelligence Quiz to increase email subscribers.
- Create and optimize landing pages that convert visitors into leads and customers.
- Monitor campaign performance and continuously improve results.
- Conduct market research to better understand our target audience.
- Collect and organize participant and marketing data.
- Perform basic SEO to improve online visibility.
- Create engaging marketing graphics using Canva or similar design platforms.
- Schedule and manage social media content.
- Assist with email marketing campaigns and marketing automation.

Required Qualifications:
- Minimum 5 years of digital marketing experience.
- Proven success creating and managing Facebook and Instagram advertising campaigns.
- Demonstrated experience building successful lead generation funnels.
- Strong understanding of conversion optimization and digital marketing strategy.
- Experience growing email lists through paid and organic marketing.
- Basic SEO knowledge.
- Strong copywriting and communication skills.
- Excellent written and spoken English.
- Highly organized, self-motivated, and results-driven.

Preferred Qualifications:
- Experience marketing books, online courses, coaching programs, educational services, or healthcare-related businesses.
- Experience with email marketing platforms and automation.
- Experience with Canva and AI marketing tools such as ChatGPT.
- Google Analytics and Meta Business Suite experience.

Compensation
This is initially a project-based monthly (gig) position with flexible hours. If your work consistently generates qualified leads, measurable growth, and positive business results, there is an opportunity for this role to transition into an ongoing part-time or long-term position.

What Success Looks Like:
Increased Emotional Intelligence Quiz participation.
Growth of our email subscriber list.
Increased workbook sales.
Increased enrollment in our 16-week Emotional Intelligence course.
Improved website traffic and conversion rates.
Consistent development and optimization of marketing systems that generate measurable business growth.
Skills:
Digital Marketing
Growth Marketing

Facebook & Instagram Ads
Lead Generation Funnels

Email Marketing
Social Media Marketing
Conversion Optimization
Market Research
Basic SEO
Website Management
Canva
Marketing Analytics
Copywriting

If you have a proven history of building successful digital marketing campaigns that generate leads and measurable growth, we'd love to hear from you. Please include examples of previous campaigns, funnels, or results you've achieved.

SKILL REQUIREMENT

Advertising Lead Generation B2C

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The Solution Method

B2C Digital Marketing Specialist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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