Healthcare Outreach Specialist - PI/WC, Patient Reactivation, Google Reviews

We are a U.S.-based medical practice in Overland Park, Kansas looking for an experienced Healthcare Outreach Specialist.

This is a phone-heavy role. You will help call patients and patient leads, follow up with law firms, help grow our referral network, assist with Google Business Profile updates, help manage review responses, and support basic local SEO tasks.

This is not a general VA job. This is not an entry-level role. We are looking for someone who already has experience with cold calling, appointment setting, healthcare outreach, legal outreach, business development, or local marketing.

BUSINESSES REPRESENTED INITIALLY

Balanced Ketamine
Genesis Injury Care

Later, this role may also support Genesis Pain Clinic.

SCHEDULE

32-40 hours per week
Monday-Friday
8:00 AM-4:30 PM U.S. Central Time

You must be available live during these hours.

MAIN RESPONSIBILITIES

Call existing patients and patient leads
Call no-shows and follow-up patients using approved scripts
Call ketamine leads, Google ad leads, PI leads, and work comp leads
Call personal injury attorneys and law firms
Call workers' compensation attorneys
Book attorney meetings or calls with the clinic owner
Send approved follow-up emails after calls
Follow up with law firms after initial outreach
Maintain a clean Google Sheet or CRM tracker
Update call status, notes, next follow-up date, and outcome after every call
Assist with Google Business Profile updates
Assist with Google review response workflow using approved templates
Help request patient reviews using approved scripts
Assist with basic local SEO tasks
Prepare end-of-day and weekly performance reports

INITIAL OUTREACH FOCUS

Personal injury attorneys in Kansas, Missouri, and the Greater Kansas City area
Existing patient leads
Ketamine leads
PI patients
Work comp leads
No-shows and prior pain patients

Later, this role may also include outreach to chiropractors, urgent care clinics, case managers, and other referral sources.

GOOGLE BUSINESS PROFILE, REVIEWS, AND LOCAL SEO

You should have experience with or be willing to help with:

Google Business Profile updates
Google Business Profile posts
Adding or updating services
Uploading approved photos
Checking business hours and holiday hours
Monitoring Google reviews
Drafting professional review responses for approval
Using approved scripts to request honest patient reviews
Tracking review requests and review activity
Basic local SEO optimization
Basic keyword research
Competitor review/profile monitoring
Updating business listings when needed
Helping improve local online visibility

Because this is a healthcare practice, all review responses and patient-related communication must follow clinic-approved wording. You may not confirm someone is a patient or share private medical information.

REQUIRED EXPERIENCE

Prior cold calling experience
Prior appointment setting or outbound sales experience
Clear, easy-to-understand spoken English
Ability to speak professionally with attorneys, paralegals, office managers, patients, and medical offices
Ability to handle rejection and gatekeepers professionally
Ability to document every call accurately
Comfortable working U.S. Central Time business hours
Comfortable using RingCentral or a similar phone system
Comfortable using Google Sheets or CRM software
Experience with Google Business Profile preferred
Experience responding to Google reviews preferred
Basic SEO or local SEO experience preferred
Healthcare, legal, personal injury, workers' compensation, medical office, or B2B calling experience preferred

This is not an entry-level role. Please apply only if you already have phone outreach, appointment-setting, sales, healthcare marketing, legal outreach, or business development experience.

TOOLS YOU MUST BE COMFORTABLE WITH

RingCentral or similar phone system
Google Sheets

Email follow-up
Google Business Profile
Time Doctor
Call recording
Daily reporting
Basic CRM software
Canva, Google Docs, or basic content editing is helpful

COMPENSATION

Base pay: $4-$5/hour depending on experience

Performance bonuses are available after verified results.

Bonuses may be based on verified activity such as:

Qualified attorney conversations
Meetings booked and attended
Accurate tracker or CRM notes
Completed patient follow-up lists
Google Business Profile tasks completed
Review workflow tasks completed
Weekly performance goals

We do not pay improper referral fees, per-procedure commissions, bonuses tied to medical revenue, or bonuses for individual Google reviews.

PERFORMANCE AND ACCOUNTABILITY

This is a performance-based role. We are looking for someone reliable, professional, and results-oriented.

During paid work hours, you must be actively working for our clinic. You may not work another job, take other client calls, outsource your work, share logins, or allow another person to perform your work.

All paid hours must be verifiable through RingCentral activity, call logs, Time Doctor, tracker notes, and daily reports.

If you cannot make calls, document your work, follow scripts, and produce measurable results, this role will not be a fit.

COMPLIANCE AND CONFIDENTIALITY

This is a healthcare business. You may interact with confidential patient information.

You must follow our confidentiality and HIPAA-related policies. You may not save patient information locally, use personal email for patient information, share screenshots, give medical advice, or discuss patient details outside approved systems.

TECHNICAL REQUIREMENTS

Reliable computer
High-speed internet
Backup internet preferred
Quiet work environment
Noise-canceling headset
Ability to use RingCentral
Ability to use Time Doctor
Ability to use Google Sheets or CRM
Professional phone presence

HOW TO APPLY

Use this subject line:

PI WC Outreach Caller - [Your Name]

Answer these questions:

1. How many years of cold calling or appointment-setting experience do you have?
2. Have you called U.S. attorneys, law firms, medical offices, patients, insurance companies, or B2B prospects before?
3. Have you worked in healthcare, personal injury, workers' compensation, legal intake, medical marketing, or appointment setting?
4. How many outbound calls per day did you make in your last calling role?
5. What phone systems or CRMs have you used?
6. Do you have experience with Google Business Profile?
7. Have you responded to Google reviews for a business before?
8. Do you have basic SEO or local SEO experience?
9. Are you available Monday-Friday, 8:00 AM-4:30 PM U.S. Central Time?
10. Are you currently working another job during U.S. business hours?
11. What is your internet speed and backup internet or backup power situation?
12. Are you comfortable with call recording, Time Doctor, and daily reporting?

MANDATORY VOICE RECORDING

Applications without a voice recording will not be reviewed.

Please submit a 60-90 second voice recording using Vocaroo preferred or Loom accepted.

First, introduce yourself and your relevant experience.

Then read this script:

"Hi, this is [Your Name] calling from Genesis Injury Care in Overland Park. I am trying to reach the person who handles personal injury referrals or medical provider relationships for your firm. We are a local interventional pain practice that works with auto injury and personal injury patients, and I wanted to see if it would make sense to schedule a brief introduction call with Dr. Jafri. Who would be the best person to speak with?"

Please make sure your recording is clear and easy to understand. We are hiring for a phone-based role, so your voice recording is an important part of the application.