Growth & Digital Outreach Specialist

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TYPE OF WORK

Full Time

SALARY

1250

HOURS PER WEEK

TBD

DATE UPDATED

Jul 5, 2026

JOB OVERVIEW

ABOUT THE ROLE
We're building out our organic growth engine — affiliate partnerships, citation acquisition, and AI-assisted content — and we need someone to drive this work at scale. This role lives in research, spreadsheets, outreach databases, and analytics tools. You'll be prospecting YouTube creators and travel bloggers, building relationships through Commission Junction, finding citation and backlink opportunities, and eventually helping shape our AI content workflow.
This is not a 'post on social media' marketing role. It's data-heavy, research-intensive, and requires someone who can sit with a project for days, build systems around it, and execute thousands of outreach touchpoints methodically.
WHAT YOU'LL BE DOING
Affiliate Network Growth (YouTube + Travel Blogs)
• Research YouTube channels in the RV rentals, RV ownership, and travel/tourism space
• Research and outreach to campgrounds and RV parks to expose and promote the brand
• Identify contact information (typically in About sections) and build a structured prospect database
• Reach out using approved scripts to invite creators to join our affiliate program via Commission Junction (CJ)
• Apply the same research and outreach methodology to travel blogs and niche websites
• Track outreach-to-conversion rates in CJ and optimize the approach over time
Citation & Backlink Acquisition
• Identify websites that mention competitors or geo-relevant RV content but don't yet reference our brands.
• Evaluate domain authority and relevance using SEMrush and other SEO research tools
• Reach out to site owners with content snippets or requests for new pages — building us up as an authority source for LLMs and search engines
• Maintain a database of acquired citations and track progress over time
AI Content Support
• Assist in developing prompt templates for AI-generated content (blog posts, web pages, product descriptions)
• Generate drafts using AI tools based on approved brand voice guidelines and structured prompts
• Coordinate fact-checking with internal subject matter experts before content is published
TOOLS YOU'LL WORK WITH
• SEMrush (or equivalent) for keyword research, competitive gap analysis, and backlink research
• Commission Junction for affiliate program management
• ChatGPT / Claude or similar AI tools for research assistance and content drafting
• Google Sheets / Airtable for prospect databases and outreach tracking
Email outreach tools for scaled communication
YOU'RE A GREAT FIT IF YOU...
• Are analytical, patient, and comfortable with repetitive, data-heavy work
• Have 1–3 years of experience in SEO, digital marketing, content outreach, or affiliate marketing
• Can work independently and build processes — not just follow them
• Understand what 'domain authority' means and how organic search works
• Communicate clearly in English and can represent us professionally in outreach
• Are comfortable using AI tools as a productivity layer, not a crutch
POTENTIAL TO GROW INTO
• Full ownership of our content production pipeline
• Managing external freelancers for content and SEO work
• Strategic SEO planning alongside our existing agency

Please add Rockstar in your Message.

SKILL REQUIREMENT
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