Social Media, Events & Bookings Lead

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TYPE OF WORK

Part Time

SALARY

$500/month

HOURS PER WEEK

20

DATE UPDATED

Jun 23, 2026

JOB OVERVIEW

About Mother's Ruin

We're a small independent gin distillery and bar in London. We run regular events, private hires, tastings and a busy neighbourhood bar. We're looking for a proactive, organised person to help grow our online presence, increase bookings, and manage customer enquiries. This role combines social media marketing, event promotion, customer communication and administration. This is a long-term position for someone who enjoys taking ownership and helping a small business grow. Currently the role is 20 hours per week, but as we grow there is scope for the role to expand into a broader full-time role.

Key Responsibilities
Social Media & Content
• Manage Instagram and Facebook accounts
• Plan and schedule posts, stories and reels
• Create engaging content promoting our bar, gin, events and private hires
• Repurpose existing photos and videos into social content
• Monitor engagement and respond to messages and comments
• Explore and potentially launch TikTok activity
• Help grow local awareness, followers and engagement

Events & Bookings
• Manage venue hire and event enquiries
• Respond to customer enquiries via email, social media and booking platforms
• Coordinate with customers before events
• Maintain the events calendar
• Update listings on platforms such as Tagvenue and DesignMyNight
• Ensure all event information is accurate and up to date

Marketing
• Create flyers, posters and promotional graphics using Canva
• Promote upcoming events and seasonal campaigns
• Update website and online listings when required
• Identify local promotional opportunities and partnerships
• Support initiatives that drive bookings and bar sales

Administration
• Manage booking inboxes
• Produce simple weekly reports
• Assist with ad hoc business tasks

Ideal Candidate
Essential
• Excellent written English
• 1 year+ experience managing social media accounts for a business
• Strong Canva skills
• Highly organised and reliable
• Comfortable working independently
• Strong attention to detail
• Able to communicate professionally with customers

Desirable
• Hospitality, events, food & beverage or alcohol industry experience
• Basic video editing skills
• Experience with Meta Business Suite
• Experience managing booking enquiries or customer service inboxes
• Can spot growth opportunities

Success Will Be Measured By
• Consistent posting schedule
• Growth in social media engagement
• Growth in followers and reach
• Increased private hire bookings
• Increased event attendance
• Fast response times to customer enquiries
• Accurate management of bookings and event listings

Working Arrangement
• 20 hours per week
• Flexible working hours
• Fully remote
• Directly reporting to the business owner
• Long-term opportunity with scope for increased hours and responsibility as the business grows

To apply please send:
1. A short introduction about yourself
2. Examples of social media posts or marketing materials you've created
3. Examples of a distillery or bar you think is doing social media well
4. The word "Gin" in the first line of your application so we know you've read the full job description

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