CONTENT & WEB CONSULTANT TO THE CEO

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TYPE OF WORK

Any

SALARY

N/A

HOURS PER WEEK

TBD

DATE UPDATED

Jun 22, 2026

JOB OVERVIEW

Contract / Gig Opportunity
Commencing 15 July 2026
Join a Growing Luxury Fashion & Beauty Group

Hey Doll Group is seeking an ambitious, creative and highly organised Content & Web Consultant to work directly alongside our Founder & CEO.

This is an exciting opportunity for a freelancer, content creator, editor, videographer, photographer, digital marketer or creative professional looking to gain real-world experience within the luxury fashion, beauty and lifestyle industries.

As our brands continue to expand, we are seeking someone who can help bring campaigns, content, launches and brand experiences to life across multiple platforms.

About Hey Doll Group

Hey Doll Group is an Australian-owned portfolio of luxury brands spanning fashion, beauty, media and lifestyle.

Our growing brand family includes:

• Hey Doll
• Hey Doll Couture
• Hey Doll Beauty
. Hey Doll foundation

Founded by entrepreneur, fashion designer, beauty educator and business mentor Annie Perry Baxter, Hey Doll Group was established to empower confidence, celebrate individuality and create meaningful impact through luxury products, services and community initiatives.

As we continue to scale, we are seeking talented professionals who want to be part of something special from the ground up.

Why This Role Exists

Our CEO is a passionate marketing and design enthusiast who has successfully self-managed the majority of content creation, campaign development, social media strategy and digital marketing activities throughout the growth of the business.

As Hey Doll Group expands across multiple brands, campaigns, launches and international projects, this function now requires dedicated specialist support.

We are looking for someone who can hit the ground running and become a trusted creative partner to the CEO.

This role supports a multidisciplinary entrepreneur, content creator, influencer, fashion executive, beauty educator and business mentor.

No two days will be the same.

About The Role

This position will be responsible for the end-to-end delivery of content assets across the Hey Doll Group portfolio.

You will work closely with the CEO to create, coordinate, manage and execute content strategies, social media campaigns, digital assets and brand storytelling initiatives.

The successful candidate will also contribute to campaign planning, creative direction, content scheduling and website management.

This is primarily a remote role; however, occasional face-to-face support may be required when the CEO is conducting business within the Philippines.

For larger campaigns and international projects, local technical crews, photographers, videographers and digital media teams may be engaged. The successful candidate will assist in leading practical on-ground project coordination and content execution.

Key Responsibilities
Content Creation & Asset Delivery

• End-to-end content production and asset delivery
• Social media management across multiple platforms
• Content scheduling and publishing
• Video editing and post-production
• Vlog editing
• Reels, Shorts and TikTok editing
• Long-form content editing
• Photography asset management
• Graphic content coordination
• Brand storytelling and campaign execution

Campaign Planning & Strategy

• Develop content calendars and content plans
• Create run sheets for campaigns and shoots
• Assist with campaign concepts and creative direction
• Support product launches and brand activations
• Contribute strategic ideas and recommendations
• Coordinate campaign deliverables and deadlines

Website & Digital Management

• Website updates and maintenance
• Product uploads and content management
• Landing page updates
• Campaign page development
• Content optimisation and management

Executive Support

• Support the CEO with content and marketing requirements
• Coordinate with external photographers, videographers and creatives
• Manage content priorities and timelines
• Ensure all content aligns with brand standards and luxury positioning

Essential Experience

Applicants must demonstrate proven experience in one or more of the following:

• Video Editing
• Photography
• Videography
• Graphic Design
• Content Creation
• Social Media Management
• Website Management
• Campaign Planning
• Digital Marketing

We are seeking someone with:

• Excellent communication skills
• Strong organisational abilities
• Attention to detail
• Creative thinking and problem solving
• Ability to work independently
• Ability to manage multiple projects simultaneously
• Strong understanding of premium and luxury brands

AI Policy

At Hey Doll Group we value authentic creativity and genuine creative talent.

Artificial Intelligence may be used as a supporting tool only.

AI-generated content must not exceed 30% weighting of any final deliverable.

Applicants who rely solely on AI-generated editing, design or content production will not be considered.

We are specifically seeking individuals with genuine editing, photography, videography, design and content creation capabilities.

Project Opportunities

This role offers exposure to a variety of exciting projects including:

• Luxury fashion campaigns
• Beauty campaigns
• Product launches
• Editorial shoots
• Runway events
• Social media campaigns
• International content projects

Project values may range from:

$1,000 - $15,000+

depending on campaign scope, complexity and deliverables.

Campaigns conducted in the Philippines may require practical on-ground leadership and project support alongside local crews.

Perfect For You If...

You are:

• A freelancer wanting to break into fashion or beauty
• A content creator looking for bigger opportunities
• A videographer or editor wanting luxury brand experience
• A photographer wanting commercial campaign exposure
• A creative professional seeking long-term growth opportunities

You want:

• Real-world luxury fashion experience
• Exposure to international projects
• Creative freedom and ownership
• Mentorship and professional development
• A role with genuine growth potential

This position attracts competitive remuneration and significant earning potential for high-performing contractors.

Recruitment Process
Stage 1

Phone Screening
(Approximately 5 Minutes)

Shortlisted applicants will be invited to participate in a brief screening call.

Stage 2

Virtual Interview
(Approximately 15 Minutes)

Successful candidates will be invited to an online interview with our leadership team.

How To Apply

Due to the high volume of applications we receive, candidates wishing to stand out should carefully follow the instructions below.

Submit:

• Cover Letter
• Full CV / Resume
• Portfolio of Relevant Work


Email
applications to:

----------

Please also include:

• Portfolio link
• Current availability
• Preferred screening call times

Applications will be reviewed by our team and all applicants will receive a response as soon as practicable, regardless of outcome.

Join Hey Doll Group

Help shape the future of a growing luxury fashion and beauty business.

Create meaningful work.

Build unforgettable campaigns.

Grow alongside a purpose-driven brand.

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