Senior Web Marketing Specialist (SEO Focus)

Own SEO Strategy. Drive Results That Matter.

JOB SUMMARY
As a Senior Web Marketing Specialist at Cybernautic, you own the strategy, execution, and ongoing optimization of SEO services that help our clients grow their organic search presence and thrive on the web.

This is not a set-it-and-forget-it role. You’ll dig into data, identify opportunities, and take decisive action on keyword strategy, content optimization, and technical SEO. You’ll communicate directly with clients to gather feedback, present recommendations, and build the kind of trust that keeps them with us for years.

You’ve done the work and you’re ready to lead it. You’ll own SEO outcomes across your accounts, set the standard for quality, and help shape how Cybernautic uses AI to deliver SEO services faster and better.

This role is based in the Philippines and requires availability during U.S. business hours. You’ll work closely with our U.S.-based team, communicate directly with clients by email, phone, and video, and hold yourself to a high standard — because our clients do.

If you have real hands-on SEO experience, strong English communication skills, and the strategic instincts to own client outcomes — this role was built for you.

WHAT YOU’LL DO

Research & Strategy
• Research ideal keywords and propose best-fit SEO strategies for new and existing clients
• Collaborate to define target audiences and determine tone, voice, and messaging direction
• Research industries, competitors, and client needs to refine keywords, landing pages, and content structures
• Identify opportunities to maximize client potential and map out SEO strategies to achieve client goals

Client Communication
• Communicate directly with clients to gather feedback and obtain approval on SEO strategy, content, and landing pages
• Log all client interactions in HubSpot CRM
• Address client questions, concerns, and execution-related issues with consistency and care
• Maintain proactive, regular touchpoints aligned with each client’s service level

Content Writing & Editing
• Apply SEO best practices to content strategy and hold writers accountable to quality standards
• Write and revise client website content to improve rankings and conversions
• Collaborate on content ideation and apply tools that identify purchase-intent search behavior

Performance Monitoring & Optimization
• Regularly review published content for underperformance and optimize as needed
• Monitor monthly ranking reports and SEO performance trends
• Analyze accounts and recommend improvements for traffic, rank, and conversions
• Identify upsell opportunities and coordinate internal SEO reporting

Project Leadership
• Create and manage project timelines and task deadlines
• Delegate and prioritize work based on team capacity and client needs
• Review work from teammates for accuracy and quality
• Ensure consistent delivery standards across all accounts

Systems & Process Improvement
• Collaborate with developers and leadership to research, pilot, and implement AI-driven SEO solutions
• Research integrations, automation, and third-party tools to improve efficiency
• Develop internal tools or workflows where needed
• Support analytics and reporting system improvements

WHAT WE’RE LOOKING FOR

You’ll need:
• 3+ years of hands-on SEO experience, including keyword research, on-page optimization, and technical SEO
• A track record of owning client accounts and delivering measurable organic growth
• Strong written and verbal English communication skills, including the ability to join client calls and video meetings
• Working knowledge of CMS-based websites and ability to troubleshoot HTML/CSS issues
• Working knowledge of analytics and SEO tools (GA4, Search Console, rank tracking platforms)
• Actively uses AI tools to improve research, content, and workflow efficiency, and is curious about how AI can be applied to transform how web marketing services are delivered
• A "make it happen" attitude and collaborative spirit that makes the team better

You’ll stand out if you have:
• Google Analytics and/or Search Console certifications
• Experience with WordPress or custom CMS platforms
• Background in content development or copywriting
• Experience with marketing automation or reporting tool integrations
• Familiarity with visual or UX design concepts
• Experience working with U.S.-based clients or agencies

BENEFITS
• Competitive compensation with 13th month pay (USD or PHP)
• Long-term engagement with a people-first U.S. agency
• Consistent schedule: Monday through Friday, U.S. business hours
• Remote/work-from-home flexibility
• Real ownership: lead SEO strategy and outcomes for U.S.-based clients
• Collaborate with a tight-knit U.S. team doing work that matters

MORE ABOUT CYBERNAUTIC
Cybernautic designs, develops, and manages the most thrilling and effective web experiences for businesses and organizations of all sizes. We’re a tight-knit team in Bloomington-Normal, IL. We believe hard work, creativity, and innovation move businesses forward — and that the web is one of the most powerful tools for making that happen. We’re investing in AI not to replace great work, but to amplify it.

We’re looking for someone who shares that vision and wants to help shape what that looks like for our clients and our team. We know what we need and we’re passionate about finding the right fit. If this sounds like you, we’d love to meet you.