Social Media Creator

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TYPE OF WORK

Part Time

WAGE / SALARY

$5

HOURS PER WEEK

TBD

DATE UPDATED

Jun 15, 2026

JOB OVERVIEW

I am a solopreneur working in the field of canine behavioural work. I focus on supporting anxious dogs and their owners and helping puppies get off to a great start. I am looking for someone to help me develop consistently engaging social media content. This would be a part-time role, starting with a two-week trial period. If you would like to join my small team, please submit a sample post to meet the following brief.

Brief:
Create a 20-30 second Instagram/Facebook Reel explaining why dogs sniff on walks. You may use your own footage, stock footage, Canva assets, or create a storyboard if suitable footage is unavailable.

Please also provide the accompanying post caption and hashtags you would use.

Objective:
Educate dog owners while positioning the business as a trusted behaviour professional.

Requirements:
• Hook in the first 3 seconds.
• Use captions throughout.
• Explain the value of sniffing. For example, that sniffing helps dogs gather information about their environment, can support emotional wellbeing, and provides valuable mental enrichment.
• Include one practical takeaway owners can use immediately eg. Give plenty of time to your dog for sniffing when you go out for a walk
• End with a call to action – Add fictional contact details
• Tone should be supportive and non-judgemental.
• Audience: everyday pet dog owners.

Please also provide details of how long it took you to create your reel from start to finish and brief explanation (no more than 100 words) as to why you chose your hook.

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