Growth Marketing & Branding Specialist

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TYPE OF WORK

Any

SALARY

300-1000

HOURS PER WEEK

TBD

DATE UPDATED

Jun 15, 2026

JOB OVERVIEW

We are looking for a full-time Growth Marketing & Branding Specialist to help grow our online product brands.

This is not just a content-writing job. We are looking for someone who understands advertising, customer attention, brand presence, and sales growth.

You will help us advertise our products in the right places, improve our Google Shopping and Google Ads strategy, create Facebook/Instagram marketing ideas, manage daily brand visibility, and help us grow.

Our business sells Jewish gifts, crafts, holiday products, school products, camp products, synagogue products, and community event items. We need someone who can look at a product and figure out who should buy it, where we should advertise it, and what message will make people interested.

Main Responsibilities:

Help plan and improve Google Ads campaigns
Help with Google Shopping strategy
Help with Facebook/Instagram ad ideas and campaigns
Research where and how we should advertise different products
Suggest campaign ideas for holidays, schools, camps, shuls, and community events
Research competitors and marketing opportunities
Help create ad hooks, headlines, captions, and promotional angles
Suggest image and video ideas for ads
Help with retargeting ideas for website visitors and past customers
Help with email marketing and promotional campaigns
Choose products to feature based on season, demand, and opportunity
Help manage daily brand presence, including WhatsApp statuses, social posts, product highlights, new arrivals, best sellers, promotions, and seasonal reminders
Track what is working and suggest what to test next

Branding / Daily Brand Presence:

Part of this role is keeping our brands active and visible.

We want customers to keep seeing our products, remembering our brands, and feeling that we are active, helpful, creative, and full of ideas.

This includes planning short daily or weekly content for WhatsApp status, social media, and other brand updates.

AI Usage Is Important:

We want someone who actively uses AI tools as part of their marketing process.

You should be comfortable using AI for brainstorming ad ideas, writing first drafts, creating headline options, researching customer types, organizing campaign ideas, and improving marketing content.

But we do not want someone who blindly copies and pastes AI answers. AI should help you think better and work faster. It should not replace your judgment.

You are a good fit if you:

You understand online advertising and customer attention
You can think from the customer’s point of view
You are creative, organized, and self-motivated
You can work without constant follow-up
You are persistent and do not give up quickly
You know how to use AI tools properly
You can look at a product and think: Who should buy this? Where can we reach them? What message would make them click?
You care about growth, sales, and results

Important:

I value self-motivation and perseverance very highly.

I may not answer your first message right away. If you are truly interested, follow up professionally and show initiative. This is part of what I look for.

This does not mean sending repeated messages that only say “please reply.” It means following up with something useful, thoughtful, or specific.

To Apply:

Start your application with this sentence:

“I reviewed your products and I noticed…”

Then answer these questions:

Look at ---------- or ---------- . Which product or category do you think has strong advertising potential, and why?
Who do you think is the ideal customer for that product?
Where would you advertise it first: Google Shopping, Google Search, Facebook/Instagram, email, WhatsApp/status, or another channel? Why?
Write 3 short ad hooks for that product.
What image or video idea would you test for that product?
How would you use AI to help create or improve this campaign?
Give a specific example of how you have used AI in your work before.
If I do not respond to your first message, what would your follow-up message say?
What tools have you used for ads, marketing, design, AI, email, spreadsheets, or project management?
What is your expected monthly salary in PHP?

Applications with generic answers will not be reviewed.

This is a full-time remote position.

SKILL REQUIREMENT
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