AI Search Optimization & Digital Authority Specialist

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TYPE OF WORK

Any

SALARY

500/Month

HOURS PER WEEK

40

DATE UPDATED

Jun 10, 2026

JOB OVERVIEW

Join a rapidly growing U.S.-based company helping home care businesses dominate both traditional search engines and the next generation of AI-powered search platforms.

This position does require that you will work during US Eastern time hours from 9:00 AM to 5:00 PM

ABOUT US

The TurnKey Experience is a business support and growth company that provides virtual assistants, marketing support, AI automation, recruiting, scheduling, and operational services to senior care agencies throughout the United States.

Our primary focus is supporting Amada Senior Care franchise owners, helping them grow their businesses through innovative systems, technology, and marketing strategies.

We are looking for a highly skilled AI Search Optimization & Digital Authority Specialist who will become the in-house expert responsible for helping our clients become the businesses most frequently recommended by ChatGPT, Google AI Overviews, Gemini, Claude, Perplexity, and other AI-powered search platforms.

This position will begin by optimizing our own businesses and then expand into supporting multiple client accounts as we grow.

YOUR MISSION

Your mission is simple:

When families search online for senior care services, we want our businesses and our clients' businesses to be among the most visible, trusted, and recommended providers in their local markets.

You will be responsible for creating repeatable systems that can be deployed across multiple senior care agencies throughout the United States.

WHAT YOU WILL BE DOING

AI SEARCH OPTIMIZATION

• Increase visibility in ChatGPT recommendations
• Increase visibility in Google AI Overviews
• Improve rankings in Gemini, Claude, and Perplexity responses
• Develop Generative Engine Optimization (GEO) strategies
• Monitor AI search visibility trends

LOCAL SEO

• Optimize Google Business Profiles
• Manage local citations and business listings
• Improve local search rankings
• Conduct competitor research
• Create location-specific authority pages

CONTENT & AUTHORITY BUILDING

• Create AI-friendly website content
• Develop FAQ libraries
• Publish educational articles
• Create service pages and location pages
• Build topical authority within the senior care industry

REVIEW & REPUTATION MANAGEMENT

• Develop review generation systems
• Improve online reputation scores
• Increase review volume and quality
• Monitor and respond to reviews

CLIENT IMPLEMENTATION

• Deploy strategies across multiple client accounts
• Create repeatable SOPs
• Build implementation checklists
• Train tea ---------- mbers on best practices
• Track results and report progress

REQUIRED EXPERIENCE

You must have proven experience in:

• Local SEO
• Google Business Profile Optimization
• Citation Management
• Content Marketing
• Generative Engine Optimization (GEO)
• AI Search Optimization
• Reputation Management
• Authority Building
• WordPress or Similar CMS Platforms

BONUS EXPERIENCE

• Healthcare Marketing
• Home Care Industry
• Senior Living Industry
• Franchise Marketing
• Multi-Location SEO
• Agency Experience

IMPORTANT APPLICATION REQUIREMENTS

Applications without complete answers will not be considered.

Question #1

Explain the difference between:

A) Traditional SEO

B) Local SEO

C) Generative Engine Optimization (GEO)

Question #2

If a home care agency wanted to appear more frequently in ChatGPT recommendations, what would be the first 10 actions you would take?

Question #3

Describe a project where you significantly improved a company's online visibility.

Provide specific metrics.

Question #4

What tools do you currently use for:

• SEO
• Local SEO
• Citation Management
• AI Search Monitoring
• Competitor Research

Question #5

We operate in the senior care industry.

What unique strategies would you implement for a home care agency compared to a typical local business?

Question #6

What do you believe ChatGPT uses when d ---------- which local businesses to recommend?

Question #7

Please provide links to websites, businesses, Google Business Profiles, or projects you have personally worked on.

Question #8

Record a 3-5 minute Loom video explaining exactly how you would help a home care agency become more visible in:

• ChatGPT
• Google AI Overviews
• Google Search
• Google Maps

Question #9

What monthly salary are you seeking?

Question #10

How many client accounts could you realistically manage at one time?

FINAL INSTRUCTION

At the top of your application, write:

"AI AUTHORITY SPECIALIST"

Applications that do not include this phrase will be automatically rejected.

SKILL REQUIREMENT
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