SOCIAL MEDIA MANAGER & PERSONAL BRAND VA

Social Media Manager & Personal Brand VA
Full-Time Remote Position
Luxury Jewelry Brand & Personal Brand

We are looking for a full-time Social Media Manager and Personal Brand Virtual Assistant who is organized, reliable, creative, and proactive.

This role is for someone who can help manage daily social media activity, create and schedule content, support brand growth, and assist with day-to-day digital tasks for two growing brands: a women’s jewelry brand and a personal brand currently in development.

This is not just a posting job. We need someone who can help build a brand presence, stay organized, communicate clearly, and take ownership of their work without needing to be constantly chased.

About the Brands

You will be supporting:

1. A women’s jewelry brand focused on premium, wearable, luxury-inspired jewelry
2. A personal brand focused on lifestyle, business, personal style, self-care, and behind-the-scenes content

Our audience is mainly women aged 35 to 65. The content style should feel feminine, polished, relatable, classy, and aspirational without looking cheap, messy, or overly young.

Hours

This is a full-time remote position.

You must be available consistently during the workweek and communicate clearly about what you are working on, what is completed, and what still needs attention.

This position is for an individual applicant only. We are not looking to hire an agency.

Platforms You May Work On

* Instagram
* Facebook
* TikTok
* YouTube
* Pinterest
* Canva
* Klaviyo
* Website and Shopify-related social media tasks
* Other platforms as needed

Main Responsibilities

Social Media Management

* Manage and schedule content across multiple platforms
* Help build and maintain a monthly content calendar
* Create captions, hashtags, and calls to action that match the brand voice
* Create simple Canva graphics, stories, and posts
* Edit or assist with short-form Reels, TikToks, and video content
* Respond to comments and direct messages professionally and on-brand
* Engage with target audience accounts to help build followers organically
* Research trends, content ideas, hashtags, and posting styles
* Track performance and report on growth, engagement, and content results
* Assist with Instagram product tagging and shopping-related posts
* Keep social media pages active, polished, and consistent

Personal Brand VA Tasks

* Help organize content ideas for the personal brand
* Turn rough notes, videos, and ideas into social media content
* Research brands for PR gifting, collaborations, and affiliate opportunities
* Help set up and maintain an Amazon affiliate storefront
* Find and apply to relevant affiliate programs
* Track brand deals, gifted products, deadlines, and campaign details
* Assist with personal brand posts, stories, Reels, and engagement
* Support general VA tasks connected to brand growth


Email Marketing / Klaviyo

* Assist with Klaviyo email campaigns
* Help maintain existing flows
* Schedule campaigns
* Monitor performance
* Report on email results
* Help organize product promotions and content ideas for email

Coordination & Organization

* Coordinate with photo editors, video editors, website support, and other tea ---------- mbers
* Keep the content pipeline moving
* Organize tasks inside Trello or another project management system
* Update tasks as work is completed
* Communicate progress clearly and regularly
* Make sure nothing slips through the cracks

What We Need From You

* Experience managing business or brand social media accounts
* Strong written English
* Good Canva skills
* Experience creating or editing Reels, TikToks, or short-form videos
* Understanding of Instagram, Facebook, TikTok, and Pinterest
* Experience with scheduling tools such as Later, Plann, Buffer, Meta Business Suite, or similar
* Experience with Klaviyo or another email marketing platform is preferred
* Understanding of luxury, fashion, jewelry, beauty, or lifestyle content is an asset
* Ability to follow instructions carefully
* Good judgment when replying to comments and messages
* Strong organization skills
* Reliable daily communication
* Ability to work independently and take ownership of tasks

To Apply, Please Answer These Questions

Applications that do not answer these questions will not be reviewed.

1. What social media platforms have you managed professionally?
2. What scheduling tools have you used?
3. Please share 2 to 3 business or brand accounts you have managed.
4. What kind of content did you create for those accounts?
5. Do you have experience with Canva? Please describe what you have made.
6. Do you have experience editing Reels, TikToks, or short-form videos?
7. Do you have experience with Klaviyo or email marketing platforms?
8. How would you help grow a jewelry brand organically on Instagram and TikTok?
9. How do you keep clients updated on your work and completed tasks?
10. Are you applying as an individual or as part of an agency?

Please include any portfolio links, social media examples, Canva examples, or video examples that show your work.

We are looking for someone who wants a long-term full-time role and is excited to help build and grow two brands.