Strategist & Direct Response Copywriter (E-commerce)

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TYPE OF WORK

Full Time

SALARY

1400 - 2000 (without bonus)

HOURS PER WEEK

35

DATE UPDATED

Jun 6, 2026

JOB OVERVIEW

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Application Form:

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# Creative Strategist & Direct Response Copywriter (E-commerce)

## About Us

We are an 8-figure direct-to-consumer e-commerce brand operating in the US market.

Our company specializes in the women's shapewear industry and serves hundreds of thousands of customers across the United States.

Our team is lean, highly performance-driven, and focused on one thing: creating winning advertising campaigns that scale profitably.

You will work directly with the founders and a team of 6 people. Most of our tea ---------- mbers are based in the Philippines, and we operate using detailed SOPs, systems, and proven workflows.

We are looking for someone who genuinely loves marketing, understands consumer psychology, and wants to become a key player inside a fast-growing e-commerce company.

---

## Your Mission

Your primary responsibility will be to create high-converting direct response copy that drives sales.

A large portion of your work will focus on writing Native Ads — long-form advertorial style content paired with static images that is designed to capture attention, engage readers emotionally, and convert them into customers.

You will also support our creative team by helping generate new marketing angles, concepts, hooks, and advertising scripts.

This is not a generic copywriting role.

We are looking for someone who deeply understands customer emotions, objections, desires, and buying psychology.

---

## Responsibilities

### Native Ads Creation
- Write long-form Native Ads for Facebook advertising campaigns
- Research customer pain points, frustrations, desires, and objections
- Create compelling stories that emotionally engage readers
- Develop strong hooks and headlines
- Continuously test new messaging angles

### Creative Strategy
- Generate new advertising concepts every week
- Bring fresh ideas to increase creative output and testing volume

### Script Writing
- Assist in writing advertising scripts
- Support the creative team with hooks, angles, and messaging
- Help transform winning concepts into scalable campaigns

### Customer Research
- Analyze customer reviews and feedback
- Understand customer psychology and emotional triggers
- Discover new objections and hidden buying motivations

---

## Requirements

### Must Have

- Excellent written English
- Strong direct response copywriting skills
- Understanding of consumer psychology
- Ability to write emotional and persuasive marketing content
- Experience writing sales-focused content
- Strong research skills
- Ability to follow SOPs and processes
- Detail-oriented and highly organized

### Huge Plus

- Experience with Native Ads
- Experience in DTC e-commerce
- Experience with Facebook advertising
- Experience in the shapewear, beauty, fashion, health, or wellness industries
- Experience working with US consumers

---

## Who You Are

You love marketing.

You enjoy understanding why people buy.

You naturally think about emotions, desires, fears, frustrations, and objections.

You are curious, proactive, and constantly looking for ways to improve performance.

You don't simply write copy — you think like a marketer.

---

## What Success Looks Like

- Consistently producing high-quality Native Ads
- Bringing new winning concepts and angles every week
- Supporting the creative team with strong messaging
- Helping increase the overall volume and quality of our advertising output
- Becoming a key contributor to the growth of our brand

If you're passionate about direct response marketing, customer psychology, and creating advertising that drives real revenue, we'd love to hear from you.

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