Paid Search Specialist

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TYPE OF WORK

Full Time

WAGE / SALARY

N/A

HOURS PER WEEK

37

DATE UPDATED

Jun 15, 2026

JOB OVERVIEW

PeriscoPe is looking for a performance-driven Paid Search (PPC) Marketing Specialist to join our growing business.

This is an opportunity to work with a high-performing digital agency specialising in eCommerce managing campaigns for ambitious ecommerce and lead generation brands across Australia and international markets. You’ll play a key role in developing, managing, and optimising paid media strategies that drive measurable business growth for our clients.

About the Role
As our Paid Search (PPC) Marketing Specialist, you will be responsible for the strategy, execution, optimisation, and reporting of paid search campaigns across multiple platforms including Google Ads, Microsoft Ads, and Meta.

You’ll work closely with our wider digital marketing team across SEO, creative, analytics, and strategy to deliver high-performing campaigns focused on growth, efficiency, and ROI.

We’re particularly interested in candidates who are excited by the evolving role of AI, automation, and data in modern performance marketing, and who are keen to help shape how these technologies are implemented across client campaigns and internal workflows.

What You’ll Be Doing
Develop and execute paid search strategies designed to drive qualified traffic, revenue, and conversions for clients

Manage and optimise campaigns across Google Ads, Microsoft Ads, Meta, and other paid media platforms

Conduct in-depth keyword research, competitor analysis, and audience targeting to uncover growth opportunities

Write compelling ad copy and build high-performing campaign structures aligned to client objectives

Continuously optimise bidding strategies, budgets, landing page performance, and audience segmentation

Analyse campaign and conversion data to identify trends, insights, and opportunities for improvement

Leverage AI-powered tools and automation platforms to improve campaign performance, reporting efficiency, and workflow processes

Identify opportunities to integrate automation, scripts, and emerging AI technologies into campaign management and agency operations

Deliver clear and actionable performance reporting to clients and internal stakeholders

Collaborate with our broader strategy, SEO, and creative teams to ensure integrated digital marketing execution

Stay ahead of industry trends, platform updates, automation developments, AI tools, and emerging paid media opportunities

What We’re Looking For
3+ years’ experience managing paid search campaigns in an agency or fast-paced digital marketing environment

Proven experience driving strong performance outcomes across Google Ads and other paid media platforms

Strong understanding of conversion tracking, attribution, analytics, and performance reporting

Hands-on experience with Google Analytics, Google Tag Manager, Looker Studio, and related reporting tools

Strong analytical skills with a commercial mindset and attention to detail

Ability to manage multiple accounts, priorities, and deadlines in a fast-moving environment

Excellent communication and client management skills

A proactive, solutions-focused attitude with a genuine passion for digital marketing and performance media

An interest in AI, automation, and emerging marketing technologies, with a willingness to experiment and innovate

Experience using AI-assisted tools for optimisation, reporting, creative ideation, or workflow efficiency is highly regarded

Understanding of automated bidding strategies, feed-based campaign management, and performance automation best practices

Ecommerce and feed-based advertising experience

Performance Max and advanced automation strategies

CRO and landing page testing experience

Data visualisation and dashboard reporting

Hands-on experience with AI marketing tools, scripts, or automation workflows

What We Offer
At PeriscoPe, we’re building a culture that combines high performance with flexibility, collaboration, and personal growth.

Some of our benefits include:

Competitive salary package based on experience

Ongoing mentorship and career development opportunities

Exposure to exciting national and international brands

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