Marketing Campaigns & Community Executive

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TYPE OF WORK

Full Time

WAGE / SALARY

$750 - $1000

HOURS PER WEEK

TBD

DATE UPDATED

May 18, 2026

JOB OVERVIEW

We are seeking a highly organised, proactive, and commercially-minded Marketing Campaign Executive to own the planning, coordination, and execution of our full marketing calendar.

With a busy schedule of classes, courses, and events, this role ensures every initiative receives the right marketing support at the right time - across all our marketing channels.
This is a campaign orchestration and operations role. You won’t be responsible for writing core marketing copy - but you will be responsible for making campaigns happen, on time, and aligned to performance targets.

Key Responsibilities
1) Marketing Calendar Planning & Campaign Orchestration
Own and manage the weekly and monthly marketing calendar.
Plan the marketing mix for each initiative (email, WhatsApp, Instagram, flyers, announcements, etc).
Monitor registrations and revenue against targets and adjust plans accordingly.

2) Campaign Build & Execution
Build and schedule email campaigns and automation flows in our CRM/ESP.
Manage WhatsApp broadcasts and group communications.
Prepare and distribute in-class announcements and slides.
Coordinate ManyChat automations where applicable.

3) Asset Adaptation & Distribution
Adapt core marketing assets into different channel formats
Ensure physical flyers are prepared and printed for weekly classes/events.
Maintain consistency and clarity across channels.

4) Performance Monitoring & Adjustment
Track campaign performance (registrations, attendance, revenue).
Flag underperforming initiatives and propose tactical adjustments.
Maintain tracking dashboards and reports.

5) Community & Operational Support
Manage WhatsApp group communications.
Reply to Instagram DMs and comments.
Maintain list syncing, automation setups, and CRM admin.
Create supporting PP slides for classes.

What We’re Looking For
Essential
- 2+ years in marketing operations, campaign management, or CRM execution.
- Strong organisational and project management skills.
- Comfortable working with numbers and tracking performance.
- Experience building campaigns inside ESP/CRM platforms.
- Detail-oriented and calm under pressure.
- Able to manage multiple initiatives simultaneously.
- Comfortable coordinating with multiple stakeholders.
- Basic Canva editing skills.

Nice to Have
- Experience in event-based or education businesses.
- Familiarity with Airtable.
- Experience with WhatsApp marketing or ManyChat.

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