Email Marketing Specialist

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: TYPE OF WORK

Any

: WAGE / SALARY

$5/per hour - $7/per hour

: HOURS PER WEEK

TBD

: DATE UPDATED

May 15, 2026

JOB OVERVIEW

We are looking for a data-driven Email Marketing Specialist to drive customer engagement, retention, and revenue across our DTC brands. You will own the end-to-end email strategy, from broadcast campaigns to automated lifecycle flows.

Key Responsibilities

Campaign Management: Plan, build, and execute broadcast emails for daily promotions, product launches, and major seasonal events.

Email Design & Build: Create visually engaging, mobile-responsive, and brand-aligned email templates using drag-and-drop builders or basic HTML/CSS.

Automated Flows: Design and continuously optimise sophisticated automated marketing flows (e.g., welcome series, cart abandonment, post-purchase).

Audience Segmentation: Develop advanced segmentation strategies based on behavioural and transactional data to deliver highly personalised content.

Optimisation & Testing: Run continuous A/B tests on subject lines, copy, design elements, and CTAs to improve performance metrics.

Reporting: Track and analyse key KPIs (Open Rate, CTR, Conversion Rate, Revenue per Email) to generate actionable insights.

Deliverability: Maintain strict list hygiene and ensure technical deliverability best practices (SPF, DKIM, DMARC).

Requirements

3+ years of hands-on experience in email or lifecycle marketing, preferably within DTC e-commerce.

Strong proficiency in major Email Service Providers (ESP), with hands-on experience in Klaviyo being a significant advantage.

Proven ability to design beautiful, high-converting emails, with familiarity in design tools (e.g., Canva, Figma) being a strong plus.

Solid analytical skills with a proven ability to use tools like Google Analytics (GA4) to drive strategy.

Excellent copywriting, editing, and organisational skills with the ability to manage multiple deliverables independently.

SKILL REQUIREMENT

Email Marketing Google Analytics Klaviyo

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Job Post	Reporter	Rank	Reason	Date

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Email Marketing Specialist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

WAGE / SALARY

HOURS PER WEEK

DATE UPDATED

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