Launch Strategist with Meta Ads Expertise

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: TYPE OF WORK

Any

: WAGE / SALARY

Negotiable/ Depending on Experience

: HOURS PER WEEK

TBD

: DATE UPDATED

May 6, 2026

JOB OVERVIEW

We’re looking for an experienced Launch Strategist with strong Meta Ads experience to help us launch events, webinars, programs and service-based offers.

This role is not just about running Facebook and Instagram ads. We need someone who can think strategically about the full launch process, including campaign ideas, ad strategy, messaging, funnels, creative direction and conversion improvements.
You will help us plan and manage campaigns for online webinars, live events, new offers and business programs.

Responsibilities:
Create launch strategies for webinars, events, programs and service-based offers
Set up, manage and optimise Meta Ads campaigns
Help with campaign angles, messaging and creative direction
Test audiences, copy, creatives and campaign structures
Review funnels and suggest ways to improve conversions
Track campaign performance and provide clear updates
Help increase leads, registrations, attendance and conversions
Work with the team to align paid ads, content and launch messaging
Share strategic ideas, not just execute tasks

Requirements:
Strong experience running Meta Ads for service-based businesses
Experience with launches, webinars, events, online programs or coaching/consulting offers
Good understanding of funnels and lead generation
Able to think beyond ads and look at the full marketing strategy
Confident with campaign planning, testing and optimisation
Good eye for messaging, copy and creative angles
Able to explain results clearly and make recommendations
Proactive, organised and able to work independently

Nice to have:
Experience with webinar funnels or event campaigns
Experience with coaching, consulting, education or business programs
Experience using GoHighLevel or similar CRM/funnel platforms
Experience working with entrepreneur, business or female-led brands

Payment:
This is not an hourly role. You will be paid a set project rate per launch, campaign or client managed. The rate will depend on your experience, portfolio and proven results.

To apply, please send:
Examples of Meta Ads campaigns you have managed
Examples of launches, webinars, events or programs you have supported
Screenshots or proof of results, if available
Your usual project rate or campaign management fee

SKILL REQUIREMENT

Facebook Ads Performance Tracking Project Management

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Launch Strategist with Meta Ads Expertise

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

WAGE / SALARY

HOURS PER WEEK

DATE UPDATED

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