Email Marketing Specialist

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TYPE OF WORK

Any

SALARY

TBD

HOURS PER WEEK

40

DATE UPDATED

May 19, 2026

JOB OVERVIEW

About the role:

We are looking for a creative and data-driven Email Marketing Specialist to join our growing marketing team. In this role, you will be responsible for designing, executing, and optimizing email marketing campaigns that drive engagement, conversions, and customer retention. You will work closely with the content, design, and analytics teams to deliver compelling email experiences across our subscriber base.

Key Responsibilities
- Plan, create, and execute end-to-end email marketing campaigns, including promotional, transactional, and automated workflows.
- Develop and manage email content calendars aligned with broader marketing goals and product launches.
- Segment email lists and personalize campaigns based on user behavior, demographics, and lifecycle stage.
- Monitor, analyze, and report on key email metrics such as open rates, click-through rates, conversion rates, and unsubscribe rates.
- Conduct A/B tests on subject lines, content, CTAs, and send times to continuously improve performance.
- Maintain and grow the email subscriber list while ensuring compliance with GDPR, CAN-SPAM, and other data privacy regulations.
- Collaborate with the design team to produce visually appealing, mobile-responsive email templates.
- Integrate email marketing strategies with CRM tools and other digital marketing channels.
- Manage and optimize marketing automation flows using platforms such as HubSpot, Mailchimp, Klaviyo, or similar.
- Stay current with email marketing best practices, industry trends, and deliverability standards.

Qualifications & Requirements
- 2–5 years of hands-on experience in email marketing or a related digital marketing role.
- Proficiency with at least one major email marketing platform (e.g., Mailchimp, HubSpot, Klaviyo, Salesforce Marketing Cloud, ActiveCampaign).
- Strong understanding of email marketing metrics, segmentation, and personalization strategies.
- Experience with HTML/CSS for email template customization.
- Familiarity with marketing automation, customer journey mapping, and drip campaigns.
- Solid analytical skills; comfortable working with data to measure campaign performance.
- Excellent written communication skills and keen attention to detail.
- Knowledge of GDPR, CAN-SPAM, and other email compliance requirements.

Skills & Competencies
- Creative thinking with strong copywriting abilities.
- Analytical mindset with a test-and-learn approach.
- Excellent project management and organizational skills.
- Ability to manage multiple campaigns simultaneously and meet deadlines.
- Strong collaboration skills and ability to work cross-functionally.
- Self-motivated with a growth mindset and eagerness to stay updated on industry trends.

To Apply: Please fill out this form: ----------

Note: We only accept applications through the form.

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