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TYPE OF WORK
Full Time
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SALARY
400
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HOURS PER WEEK
40
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DATE UPDATED
May 4, 2026
We sell statement furniture at accessible price points — the kind of pieces that turn a house into a home — backed by flexible financing, white-glove delivery, and some of the best in-store inventory in Texas.
The blueprint exists. The data is clear. What we need now is the right person to own it, execute it, and grow it into a full-scale organic growth program.
This is not a "start from scratch" SEO hire. You are inheriting a fully instrumented data environment, a prioritized roadmap, and direct access to the VP of Marketing. You will have the authority to direct BigCommerce development, content production, and paid/organic strategy alignment from day one. The organic revenue growth runway here is 65–110% within 90 days based on existing data — your job is to capture it.
What You Will Own
1. Technical SEO
2. On-Page & Content SEO — Build the Foundation
3. Local SEO — Dominate the Houston/Katy Market
4. Content Strategy — Scale What's Working
5. Analytics, Reporting & Cross-Functional Alignment
Required Experience
•3–6 years of hands-on SEO experience with a proven track record of measurable organic revenue growth
•Direct experience with e-commerce SEO — product pages, category pages, faceted navigation, and schema markup for retail
•Proficient in Google Search Console, GA4, and BigCommerce (or comparable e-commerce CMS)
•Strong working knowledge of Core Web Vitals diagnosis and remediation — specifically INP, LCP, and CLS for product and category pages
•Experience writing and validating JSON-LD structured data: Product, Offer, AggregateRating, LocalBusiness, BreadcrumbList
•Local SEO experience: GBP management, local citation building, review strategy, and local pack tracking
•Able to produce keyword briefs, content outlines, and meta copy — and hold writers accountable to them
•Comfortable reading and communicating data: you turn GSC exports and GA4 reports into executive-ready insights
Strongly Preferred
• Experience in furniture, home goods, or high-ticket retail verticals
• Familiarity with Doofinder or similar faceted search platforms and their SEO implications
• Experience with Google Merchant Center, Local Inventory Ads, and product feed optimization
• Working knowledge of BigCommerce Stencil theme customization — specifically product.html and schema injection
• Hands-on experience with Klaviyo for post-purchase
• Understanding of omnichannel retail dynamics — specifically how physical showroom traffic and e-commerce reinforce each other
We are looking for specific Talent: Who You Are as a Person
• You think about organic traffic in terms of revenue, not rankings — You are commercially aggressive
• You can read a robots.txt, validate a schema, and diagnose a Core Web Vitals failure without hand-holding — You are technically fluent
• You do not guess — you export the data, read it, and build recommendations from it — You are analytically rigorous
• You can ship a meta description rewrite in an afternoon and a redirect strategy in a week — You move fast and document well
• The VP of Marketing and ownership need to understand your work — you make that easy — You communicate clearly upward
• You understand that a furniture store's digital presence must always reinforce foot traffic, not just drive online orders — You respect the physical store
Your KPI Scorecard
Your performance will be measured against the following metrics, reviewed monthly. Targets are based on the 12-month data audit already completed for this role.
Organic Clicks (GSC)
Organic Revenue (GA4)
Blended CTR (GSC)
Core Web Vitals — Good URLs
GBP "Directions" Clicks Baseline
Review Volume
Organic % of Total Revenue
Financing Keyword Rankings
Indexed Pages
HOW TO APPLY
Send your resume, a brief note on your most impactful SEO win (with before/after metrics), and the name of one piece of content you would create first for
